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Successful Writing at Work Concise Edition,9780618481118
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Successful Writing at Work Concise Edition

by
Edition:
1st
ISBN13:

9780618481118

ISBN10:
0618481117
Format:
Paperback
Pub. Date:
1/18/2005
Publisher(s):
Cengage Learning

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Summary

This user-friendly, compact text emphasizes the most necessary, useful skills and strategies for successful workplace writing. Based on the successful parent text, Successful Writing at Work, 7/e, the Concise edition maintains a practical approach, an abundance of realistic situations and problems, real-world examples, and detailed guidelines for drafting, editing, and producing professional documents and graphics. The text focuses on the most frequently written business messages, with practical examples and guidelines about preparing e-mails, memos, letters, instructions, proposals, reports, and Web sites. The emphasis on thinking globally and multiculturally prepares students for entry into the working world. Ethical and legal issues involved in using the Web and related technologies, both in the classroom and the workplace, are consistently stressed throughout the text. Accurate and relevant coverage of instructions and procedures illustrates the importance, preparation (in print and online), and implications of writing common business documents. The interrelationship of visuals to text teaches students about choosing and formatting the most effective visuals for their written work. Coverage of PowerPoint presentations in Chapter 10 includes examples and guidelines on how to incorporate text and visuals into a successful speech outline for a sales presentation. In Chapter 5, practical advice on searching for and securing a job helps students recognize their qualifications and interests. This chapter also includes writing guidance on reacute;sumeacute;s and application letters and interview tips.

Table of Contents

Note: Each chapter concludes with a Revision Checklist and Exercises
Backgrounds
Getting Started
Writing and Your Career
Four Keys to Effective
Writing Characteristics of Job-Related
Writing Ethical Writing in the Workplace
The Writing Process at Work
What Writing Is Not and Is Researching
Planning Drafting Revising Editing
Collaborative Writing and the Writing Process
Correspondence
Writing Memos, Faxes, and E-Mails What Memos, Faxes, and E-Mails Have in Common Memos Faxes E-Mails
Writing Letters
Letters in the Age of the Internet
Letter Formats Guidelines on Printing Your Letter
Parts of a Letter Making a Good Impression on Your Reader
Types of Business Letters Inquiry
Letters Special Request Letters Sales Letters
Customer Relations Letters Writing for International Readers
How to Get a Job
Resumes, Letters, Applications, and Interviews Steps the Employer
Takes to Hire Steps to Follow to Get Hired Analyzing Your Strengths Looking in the Right Places for a Job Preparing a Resume Letters of
Application Filling Out a Job Application Going to an Interview
Preparing Documents and Visuals
Designing Successful Documents, Visuals, and Web Sites Organizing Information Visually
The ABCs of Print Document Design The Purpose of Visuals Two Categories of Visuals Designing a Web Site
Writing Instructions and Procedures Instructions and Your Job
Why Instructions Are Important Overview of the Variety of Instructions and Your Audience
The Process of Writing Instructions Using the Right Style Using Visuals Effectively
The Five Parts of Instructions Model of Full Set of Instructions Writing Procedures for Policies and Regulations
Writing Effective Short Reports and Proposals
Why Short Reports
Are Important Short Report
Types and Writing Guidelines
Sales Reports
Progress Reports
Travel Reports
Incident Reports
Writing Successful Proposals
Internal Proposals
Sales Proposals
Writing Careful Long Reports
Characteristics of a Long Report
The Process of Writing a Long Report
Parts of a Long Report Documentation
A Model Long Report
Making Successful Presentations at Work
Types of Presentations
Informal Briefings Formal Presentations
Analyzing Your Audience
The Parts of Formal Presentations Using Visuals Rehearsing and Delivering
Presentations Evaluating Presentations
A Writer's Brief Guide to Paragraphs, Sentences, and Words
Paragraphs Sentences Words Proofreading Marks
Table of Contents provided by Publisher. All Rights Reserved.


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