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Table of Contents
|Social Survey Research|
|Survey Utility and Survey Accuracy|
|Modes of Data Collection|
|Face-to-Face Interview Surveys|
|Obtaining Good Answers to Survey Questions|
|Writing and Critiquing Survey Questions|
|Standard Variables and Classifications|
|Measuring Personal Events and Behaviour|
|Measuring Motives, Knowledge, Opinions, Attitudes and Values|
|Testing Questions and Questionnaires|
|Processing and Managing Survey Data|
|Survey Project Management|
|The Ethical and Legal Environment of Survey Research|
|Table of Contents provided by Ingram. All Rights Reserved.|