Telephone Survey Methodology

by Groves, Robert M.; Biemer, Paul P.; Lyberg, Lars E.; Massey, James T.; Nicholls, William L.; Waksberg, Joseph

• ISBN13: 9780471209560
• ISBN10: 0471209562
• Edition: 1st
• Format: Paperback
• Copyright: 2001-10-03
• Publisher: Wiley-Interscience

Summary

" Telephone Survey Methodology provides essential background on both the shortcomings and advantages of telephone interviewing as well as collecting most of the latest developments in telephone interviewing research. It is highly recommended to all who are interested or involved in telephone surveys." - Journal of Official Statistics Telephone Survey Methodology presents developments in telephone survey techniques from around the world. An international group of survey experts provides a comprehensive review of the state of the art. They describe work in commercial settings, academic research, and governmental statistical agencies- including results from the United States, several European countries, and Australia. There are reports on trends in coverage of U.S. household populations; on effects due to mode of data collection; and on the state of the art in technology. Important aspects of each method are covered: choice of target population, sample design, questionnaire construction,,interviewing techniques, measurement error issues, and nonresponse characteristics. In-depth reviews of the literature in telephone survey methodology are presented. There are also sections on administrative issues and the use of Computer Assisted Telephone Interviewing (CATI). Applied statisticians and social scientists involved with surveys will find Telephone Survey Methodology invaluable. Much of the information presented here was previously available only in journal articles and unpublished technical reports. A full bibliography of the telephone survey methodology literature is included, assembled from references throughout the world.

Author Biography

ROBERT M. GROVES is Director of the Survey Research Center at the University of Michigan, Ann Arbor, and a faculty member at the Joint Program in Survey Methodology. <p> PAUL P. BIEMER is Chief Scientist at the Research Triangle Institute. <p> LARS E. LYBERG is Head of the Statistical Research Unit of Statistics Sweden in Stockholm and Chief Editor of the Journal of Official Statistics. <p> The late JAMES T. MASSEY was Chief of the Survey Design Staff in the Office of Research and Methodology at the National Center for Health Statistics, and served as Program Chair Elect-1989 for the Survey Research Methods Section of the ASA. <p> WILLIAM L. NICHOLLS II was formerly Principal Researcher in the Field Division of the U.S. Census Bureau. <p> WAKSBERG is Chairman of the Board of Westat, Inc.

Table of Contents

SECTION A COVERAGE OF THE HOUSEHOLD POPULATION BY TELEPHONES
An Overview of Telephone Coverage	3	(6)
James T. Massey
International Comparisons of Telephone Coverage	9	(16)
Dennis Trewin
Geoff Lee
Trends in United States Telephone Coverage Across Time and Subgroups	25	(26)
Owen T. Thornberry, Jr.
James T. Massey
Within-Household Coverage in RDD Surveys	51	(22)
David Maklan
Joseph Waksberg
SECTION B SAMPLING FOR TELEPHONE SURVEYS
Telephone Sampling Methods in the United States	73	(26)
James M. Lepkowski
Implementing the Mitofsky-Waksberg Sampling Design with Accelerated Sequential Replacement	99	(14)
G. J. Burkheimer
J. R. Levinsohn
Cutoff Rules for Secondary Calling in a Random Digit Dialing Survey	113	(14)
Charles H. Alexander
Minimum Cost Sample Allocation for Mitofsky-Waksberg Random Digit Dialing	127	(16)
R. E. Mason
F W. Immerman
Weighting Adjustments for Random Digit Dialed Surveys	143	(18)
James T. Massey
Steven L. Botman
Stratification of Prefix Areas for Sampling Rare Populations	161	(14)
Leyla Mohadjer
Sampling Variance and Nonresponse Rates in Dual Frame, Mixed Mode Surveys	175	(16)
Monroe G. Sirken
Robert J. Casady
SECTION C NONRESPONSE IN TELEPHONE SURVEYS
An Overview of Nonresponse Issues in Telephone Surveys	191	(22)
Robert M. Groves
Lars E. Lyberg
Nonresponse: The UK Experience	213	(20)
Martin Collins, Wendy Sykes
Paul Wilson
Norah Blackshaw
Nonresponse Issues in Government Telephone Surveys	233	(14)
J. Douglas Drew
G. Hussain Choudhry
Lecily A. Hunter
Survey Period Length, Unanswered Numbers, and Nonresponse in Telephone Surveys	247	(10)
Janice Sebold
Effects of Interviewer Vocal Characteristics on Nonresponse	257	(16)
Lois Oksenberg
Charles Cannell
SECTION D DATA QUALITY IN TELEPHONE SURVEYS
Measuring Data Quality	273	(10)
Paul P. Biemer
Data Quality in Telephone and Face to Face Surveys: A Comparative Meta-Analysis	283	(18)
Edith D. de Leeuw
Johannes van der Zouwen
Effects of Mode of Interview: Experiments in the UK	301	(20)
Wendy Sykes
Martin Collins
A Comparison of Response Effects in Self-Administered and Telephone Surveys	321	(20)
George F. Bishop
Hans-Juergen Hippler
Norbert Schwarz
Fritz Strack
The Quality of Income Information in Telephone and Face to Face Surveys	341	(16)
Eszter Kormendi
Searching for Causes of Interviewer Effects in Telephone Surveys	357	(20)
Lynne Stokes
Ming-Yih Yeh
SECTION E COMPUTER-ASSISTED TELEPHONE INTERVIEWING
Computer-Assisted Telephone Interviewing: A General Introduction	377	(10)
William L. Nicholls II
The Design of CATI Systems: A Review of Current Practice	387	(16)
Reginald P. Baker
William L. Lefes
Call Scheduling with CATI: Current Capabilities and Methods	403	(18)
Michael F. Weeks
Questionnaire Design for CATI: Design Objectives and Methods	421	(16)
Carol C. House
William L. Nicholls II
The Effects of CATI on Costs and Data Quality: A Comparison of CATI and Paper Methods in Centralized Interviewing	437	(16)
Gary Catlin
Susan Ingram
SECTION F ADMINISTRATION OF TELEPHONE SURVEYS
Introduction: Administration of Telephone Surveys	453	(4)
Lars E. Lyberg
Administrative Designs for Centralized Telephone Survey Centers: Implications of the Transition to CATI	457	(18)
Sandra H. Berry
Diane O'Rourke
Observation of Behavior in Telephone Interviews	475	(22)
Charles Cannell
Lois Oksenberg
A Comparison of Centralized CATI Facilities for an Agricultural Labor Survey	497	(12)
Robert T. Bass
Robert D. Tortora
Administrative Issues in Mixed Mode Surveys	509	(20)
Don A. Dillman
John Tarnai
Bibliography of Telephone Survey Methodology	529	(50)
Index	579