Acknowledgments | p. ix |
Introduction | p. 1 |
The Newcomers | |
You Are What You Publish: Farrar, Straus and Giroux | p. 17 |
Wishing for a Fair Wind: Grove Press | p. 41 |
A Quest to Know More About the World: George Braziller | p. 69 |
An Uncertain Partnership of Equals: Atheneum | p. 86 |
A Most Unusual Cog in the Profession: St. Martin's Press | p. 112 |
Interlude: The Prettiest Backlist in the Business | p. 142 |
The Survivors | |
Independent Publishing at Its Height: The Viking Press | p. 147 |
The Curious Family Establishment: Doubleday | p. 180 |
The Company That Was Always About Cass: The House of Harper | p. 214 |
Give the Reader a Break: Simon & Schuster | p. 244 |
Interlude: Publishing Was in His Veins | p. 270 |
The Place That Ran by Itself: Random House | p. 273 |
Living in a Dream World: Alfred A. Knopf, Inc. | p. 307 |
A Father and Son Story: Little, Brown | p. 341 |
Interlude: Making Memoirs | p. 377 |
Swirl-The Paperbound Rush to Life | |
Ballantine, Avon, Pocket Books, Dell | p. 383 |
New American Library, Bantam, Fawcett | p. 421 |
Interlude: The Gothic Romance | p. 438 |
Sources | p. 469 |
Index | p. 479 |
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