J. R. Brent Ritchie, PhD, the founding Chair of the United Nations World Tourism Organization (UNWTO) Tourism Education Council, holds the Professorship in Tourism Management and is Chair of the World Tourism Education and Research Centre at the University of Calgary, Alberta, Canada.
Preface | |
Tourism Overview | |
Tourism in Perspective | |
Introduction | |
What Is Tourism? | |
Components of Tourism and Tourism Management | |
Basic Approaches to the Study of Tourism | |
Economic Importance | |
Benefits and Costs of Tourism | |
Summary | |
Key Concepts | |
Internet Sites | |
Internet Exercise | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
Tourism through the Ages | |
Introduction | |
Early Beginnings | |
Early (and Later) Tourist Attractions | |
Early Economic References | |
The First Travel Agents | |
Historic Transportation | |
Accommodations | |
Chronologies of Travel | |
Summary | |
About The Reading | |
Reading 2.1 | |
Some Past, Present, and Future Trends in the Travel Industry | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Selected References | |
Career Opportunities | |
Introduction | |
Job Forecasts | |
Job Requirements | |
Career Possibilities | |
Career Paths in Tourism | |
Internships | |
Other Sources of Career Information | |
Summary | |
Key Concepts | |
Internet Sites | |
Internet Exercise | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
How Tourism Is Organized | |
World, National, Regional, and Other Organizations | |
Introduction | |
International Organizations | |
Developmental Organizations (International and National) | |
Regional International Organizations | |
National Organizations | |
Regional Organizations | |
State and Community Organizations | |
Summary | |
About The Reading | |
Reading 4.1 | |
Pacific Asia Travel Association | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
Passenger Transportation | |
Introduction | |
The Airline Industry | |
The Rail Industry | |
The Motorcoach Industry | |
The Automobile | |
The Cruise Industry | |
Other Modes | |
Summary | |
About The Reading | |
Reading 5.1 | |
Australia's Olympic Park Station and Rail Link | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
Hospitality and Related Services | |
Introduction | |
The Lodging Industry | |
The Food Service Industry | |
Meeting Planners | |
Meetings and Conventions | |
Summary | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
Organizations in the Distribution Process | |
Introduction | |
Travel Agents | |
Internet | |
Consolidators | |
The Tour Wholesaler | |
Specialty Channelers | |
Choosing Channels | |
Summary | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Case Problems | |
Selected References | |
Attractions, Entertainment, Recreation, and Other | |
Introduction | |
Attractions | |
Gaming | |
Recreation | |
Entertainment | |
Festivals and Events | |
Shopping | |
Education | |
Publishing | |
Marketing and Publicity Organizations | |
Miscellaneous Services | |
Summary | |
About The Reading | |
Reading 8.1 | |
History of Amusement Parks | |
Key Concepts | |
Internet Sites | |
Internet Exercises | |
Questions for Review and Discussion | |
Case Problem | |
Selected References | |
Understanding Travel Behavior | |
Motivation for Pleasure Travel | |
Introduction | |
A Focus on Customers | |
The Need for a Theory | |
The Development of Motivation Models | |
Summary | |
Key Concepts | |
Internet Exercise | |
Questions for Review and Discussion | |
Table of Contents provided by Publisher. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.