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9780822339199

Wallowing in Sex

by
  • ISBN13:

    9780822339199

  • ISBN10:

    0822339196

  • Format: Paperback
  • Copyright: 2007-02-28
  • Publisher: Duke Univ Pr

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Summary

Passengers disco dancing in The Love Boat's Acapulco Lounge. A young girl walking by a marquee advertising Deep Throat in the made-for-TV movie Dawn: Portrait of a Teenage Runaway. A frustrated housewife borrowing Orgasm and You from her local library in Mary Hartman, Mary Hartman. Commercial television of the 1970s was awash with references to sex. In the wake of the sexual revolution and the women's liberation and gay rights movements, significant changes were rippling through American culture. In representing-or not representing-those changes, broadcast television provided a crucial forum through which Americans alternately accepted and contested momentous shifts in sexual mores, identities, and practices. Wallowing in Sex is a lively analysis of the key role of commercial television in the new sexual culture of the 1970s. Elana Levine explores sex-themed made-for-TV movies; female sex symbols such as the stars of Charlie's Angels and Wonder Woman; the innuendo-driven humour of variety shows (The Sonny and Cher Comedy Hour, Laugh-In), sitcoms (M*A*S*H, Three's Company), and game shows (Match Game); and the proliferation of rape plots in daytime soap operas. She also uncovers those sexual topics that were barred from the airwaves. Along with program content, Levine examines the economic motivations of the television industry, the television production process, regulation by the government and the television industry, and audience responses. She demonstrates that the new sexual culture of 1970s television was a product of negotiation between producers, executives, advertisers, censors, audiences, performers, activists, and many others. Ultimately, 1970s television legitimized some of the sexual revolution's most significant gains while minimizing its more radical impulses.

Author Biography

Elana Levine is Assistant Professor in the Department of Journalism and Mass Communication at the University of Wisconsin-Milwaukee

Table of Contents

Acknowledgmentsp. vii
Introductionp. 1
Kiddie Porn Versus Adult Porn: Inter-Network Competitionp. 17
Not in My Living Room: TV Sex That Wasn'tp. 46
The Sex Threat: Regulating and Representing Sexually Endangered Youthp. 76
Symbols of Sex: Television's Women and Sexual Differencep. 123
Sex with a Laugh Track: Sexuality and Television Humorp. 169
From Romance to Rape: Sex, Violence, Soap Operasp. 208
Conclusionp. 253
Notesp. 261
Bibliographyp. 299
Indexp. 309
Table of Contents provided by Ingram. All Rights Reserved.

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