Web ReDesign 2.0 Workflow that Works

by Goto, Kelly; Cotler, Emily

• ISBN13: 9780735714335
• ISBN10: 0735714339
• Edition: 2nd
• Format: Paperback
• Copyright: 2004-12-10
• Publisher: New Riders

Summary

Whether you are a designer, a site producer, an in-house webmaster, or a company owner trying to move your web presence to the next level, this book is for you. If you're immersed in the educational, governmental, or corporate worlds and looking for an easy-to-read, up-to-date overview of web processes, this book is for you. Why? Because in it Kelly Goto and Emily Cotler present the framework for a cohesive web workflow plan that will help you save time, money, and headaches. The web is ever-changing; this Core Process applies to all design and redesign projects, from the simplest to the most complex. Use this book as a mutable resource. Adapt it into a methodology that works for you. Call it a plan, call it a roadmap, call it a guide - we call it Workflow That Works, because that's what it is. Book jacket.

Author Biography

Kelly Goto is the principal at gotomedia, a Web design firm in San Francisco. Previously she has served as creative director for the San Francisco office of Idea Integration (a Web design firm). She has developed the redesign strategy for such sites as Adobe.com, Webvan.com, Food.com, and WebEx.com. Kelly is also a frequent lecturer on Web development, information design, and Web usability. Emily Cotler is the principal at waxcreative.com and a graphic designer, Web designer, product manager, site producer, journalist, and author. As a regular contributor to Publish, Emily is known for her accessible style and her ability to highlight key information.

Table of Contents

Foreword
Keys to a successful redesign	p. 9
Core process overview	p. 17
Phase 1 : define the project	p. 39
Phase 2 : develop site structure	p. 87
Phase 3 : design visual interface	p. 119
Phase 4 : build and integrate	p. 143
Phase 5 : launch and beyond	p. 179
Testing for usability	p. 211
Working with complex functionality	p. 233
Analyzing your competition	p. 259
Table of Contents provided by Blackwell. All Rights Reserved.