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What version or edition is this?
This is the 10th edition with a publication date of 1/5/2004.
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Effective Communication for Colleges, 10e, follows and promotes the highly successful Communication- by-Objectives (CBO) approach, a no-nonsense process for preparing messages. The CBO approach provides an essential framework for preparing messages and enables users to grasp principles of effective messages quickly and easily. This text/workbook/reference guide provides thorough coverage of business communication concepts in one convenient package.
Table of Contents
|Principles of communication|
|Partners for Effective Communication|
|The Six Cs of Effective Messages|
|The Communication-by-Objectives Approach|
|Technology and Electronic Communication|
|Effective message applications|
|Good New and Neutral News Messages|
|Bad News Messages|
|Job Searches, Resumes, and Cover Letters|
|Applications, Interviews, and Follow-Up Messages|
|Visuals and Presentations|
|Reports, Proposals, and Instructions for the Workplace|
|Table of Contents provided by Publisher. All Rights Reserved.|