International Retailing

by Sternquist, Brenda

• ISBN13: 9781563671036
• ISBN10: 1563671034
• Format: Hardcover
• Copyright: 1998-02-01
• Publisher: Bloomsbury USA Academic

Summary

International Retailing provides a framework for understanding how different legal, social and economic environments affect the distribution of consumer goods worldwide. From department stores to independent retailers, superstores to convenience stores, the author profiles their environments and retail strategies.

Table of Contents

PREFACE	V
Part I OVERVIEW	5	(178)
1 Internationalization of Retailing	5	(56)
2 International Culture and Human Behavior	61	(24)
3 Retailing in Developing Countries	85	(34)
4 Licensing, Franchising, and Strategic Alliances	119	(24)
5 Retailing in Multinational Markets	143	(40)
Company Focus I.1: Marks & Spencer	159	(8)
Company Focus I.2: Isetan and Barneys Joint Venture	167	(5)
Company Focus I.3: Wal-Mart	172	(11)
Part II RETAILING IN NORTH AMERICA	183	(62)
6 Retailing in the United States	183	(22)
7 Retailing in Mexico and Canada	205	(40)
Company Focus II.1: Toys "R" Us	226	(4)
Company Focus II.2: Levi Strauss	230	(4)
Company Focus II.3: Cifra	234	(11)
Part III RETAILING IN EUROPE	245	(178)
8 Retailing in the United Kingdom, the Netherlands, and Belgium	245	(38)
9 Retailing in Germany and France	283	(32)
10 Retailing in Spain, Italy, Greece, and Portugal	315	(32)
11 Retailing in Central and Eastern Europe	347	(76)
Company Focus III.1: Tesco	381	(3)
Company Focus III.2: The Body Shop	384	(4)
Company Focus III.3: Virgin	388	(5)
Company Focus III.4: Ahold	393	(4)
Company Focus III.5: Kaufhof	397	(3)
Company Focus III.6: Carrefour	400	(10)
Company Focus III.7: El Corte Ingles	410	(4)
Company Focus III.8: Novoarbatsky Gastronom	414	(2)
Company Focus III.9: Pushkin Mini-Laundry	416	(7)
Part IV RETAILING IN ASIA	423	(118)
12 Retailing in Japan	423	(40)
13 Retailing in Overseas China	463	(32)
14 Retailing in the People's Republic of China	495	(46)
Company Focus IV.1: Daiei	529	(5)
Company Focus IV.2: Sogo	534	(7)
Part V REGIONALIZATION AND INTERNATIONALIZATION OF RETAILING	541	(31)
15 Prognosis for the Future	541	(31)
Company Focus V.1: Coles-Myer	560	(6)
Company Focus V.2: IKEA	566	(6)
BIBLIOGRAPHY	572	(6)
INDEX	578