9780132340571

Meetings, Expositions, Events, and Conventions : An Introduction to the Industry

by
  • ISBN13:

    9780132340571

  • ISBN10:

    0132340577

  • Edition: 2nd
  • Format: Hardcover
  • Copyright: 1/1/2008
  • Publisher: Prentice Hall
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Summary

TheMeetings,Expositions,Events, andConventions industry continues to grow and garner increasing attention from the hospitality industry. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry.Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. Using the Delphi method, even the book's topics were selected based on industry input. Now in its second edition, this revision features a three-part format, revised material on technology, and coverage of growing industry trends. Chapter 12,Technology in Meetings, Expositions, Events and Conventions,has been completely revised and now includes topics such as virtual site selection & research; event technological infrastructure; RFIDrs"s; lead retrieval systems; blogging; mobile technologies and more!For practitioners, academics and the general public involved in meetings, expositions, events and conventions.

Table of Contents

Introduction
Overview of the Meetings, Expositions, and Conventions Industry
Meeting, Exhibition, Event, and Convention Organizers and Sponsors
Key Players in the Meetings, Expositions, Events and Convention Industry
Convention and Visitor Bureaus
Meeting and Convention Venues
Exhibitions
Service Contractors
Destination Management Companies
Key Elements in Meec Planning
Special Events Management
Planning and Managing MEEC Gatherings
Food and Beverage
Legal Issues in the MEEC Industry
Technology in Meetings, Expositions, Events and Conventions
International Issues in MEEC
Putting it All Together
Table of Contents provided by Publisher. All Rights Reserved.

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