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9780099525998

Holding Court Inside the Gates of the Wimbledon Championships

by
  • ISBN13:

    9780099525998

  • ISBN10:

    0099525992

  • Format: Paperback
  • Copyright: 2010-06-17
  • Publisher: Arrow

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Summary

Wimbledon is a paradox. While outwardly appearing the quintessential English lawn tennis club, it is in fact the largest annual outside broadcast operation in the world and a multimillion-pound commercial enterprise.

Author Biography

A former quarter-finalist in the Junior Championships of GB at Wimbledon, CHRISTOPHER GORRINGE became assistant secretary of the All England Club in 1973, responding to a job advert posted on the Club noticeboard asking for a "male, preferably 35-45." In 1979 he was appointed Club Secretary. He later became Chief Executive. During his twenty-six years at the helm, Wimbledon was transformed into one of the biggest commercial sporting events in the world. He stepped down as Chief Executive in 2005, after a long and distinguished career. JO RUSSELL, who collaborated with Chris on this book, is a business journalist and profile writer. She has been writing for leading magazines for over a decade.


From the Hardcover edition.

Table of Contents

Forewordp. 1
A Day Like No Otherp. 3
The Road to Wimbledonp. 15
The Early Yearsp. 30
Balancing A Unique Brandp. 54
The Leading Player on A Global Stagep. 75
A Year in the Life of àp. 99
Building the Clubp. 125
Broadcast Around the Worldp. 148
The Stars on the Courtp. 172
Where Does All the Money Go?p. 193
The Wimbledon Hall of Famep. 214
Onwards And Outp. 237
Afterwordp. 253
1973 to 2005 Timelinep. 260
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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