Intrapreneuring in Action A Handbook for Business Innovation

Here's where Intrapreneurs and leaders will learn how to combine direction, teamwork, accountability, and autonomy in a practical way that consistently gets outstanding results-despite the fact that innovation never happens the way it was planned! This practical guide, written by the pioneers of intrapreneuring, shows how to create a climate of innovation that brings out the entrepreneurial spirit of the organisation. A long-awaited follow- up to the authors'1985 bestselling classic, Intrapreneuring in Action is packed with the wisdom, knowledge, and experience they gained helping develop and launch over 400 new products and businesses. The book provides practical tools, including sixteen time-tested "Rules of Intrapreneuring in Action", for organisations to accelerate their rate of innovation without sinking extra money or resources into the process. It is filled with real-world examples of success and concrete steps for achieving it!

Gifford Pinchot is a leading teacher, consultant, author, and speaker on innovation management. He has helped launch more than four hundred ventures, consulted for over half the Fortune 100 companies, licensed two of his patents, and discussed his work on Larry King Live and The Today Show. His firm, Pinchot & Company, helps large corporations overcome bureaucratic obstacles to change, renewal, employee empowerment, and environmental innovation.
As a CEO, Mr. Pinchot has also built and sold three other firms— in manufacturing, in services, and in Internet security software.
Pinchot graduated from Harvard in 1965 with an A.B. degree with honors in economics and subsequently studied sociology and neurophysiology at Johns Hopkins University.
Business consultant Ron Pellman is head of Pellman EnterpriZes, Inc., as well as a member of the Pinchot & Company network, and an associate of New Business Search & Development International Corp. He learned how innovation works from his own intrapreneurial successes and failures and by helping prominent companies in the U.S. and Europe on over three hundred new product, new business development, and technology planning projects. He has directed numerous seminars on creative problem solving, new product development, and innovation management.
Pellman majored in fine arts at the University of Buffalo and in 1963 received a B.S. in mechanical engineering from Carnegie Mellon. He has also done postgraduate work in electronics.