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9781592533367

1000 Retail Graphics

by
  • ISBN13:

    9781592533367

  • ISBN10:

    1592533361

  • Format: Paperback
  • Copyright: 2007-05-01
  • Publisher: Rockport Pub
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Summary

A virtual catalog of ideas for inspired retail designThe retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book will provide a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. Like the other books in Rockport's1,000series, the pages will pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.

Author Biography

JGA has evolved to become one of the leading design, brand strategy and architectural firms specializing in transactional environments in the U.S.? Since 1971. Recognized as a Top Ten Retail Design Firm by Interior Design magazine and named winner in a myriad of environmental and graphic design competitions, JGA recent award-winning projects include: Brookstone, Hershey's, Jaguar, The North Face, Godiva Chocolatier, Spencer's and Metropark. For more information, visit www.JGA.com.

Table of Contents

Introductionp. 9
Brand Identity: CH1-0001-0120p. 10
Printed Material: CH2-0121-0440p. 44
Promotional: CH3-0441-0540p. 134
Packaging: CH4-0541-0695p. 162
Environments: CH5-0696-0845p. 206
Signage: CH6-0846-0960p. 248
Touchpoints: CH7-0961-1000p. 282
Directory & Indexp. 296
About the Authorp. 320
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

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