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9780471707608

The 7 Irrefutable Rules Of Small Business Growth

by
  • ISBN13:

    9780471707608

  • ISBN10:

    0471707600

  • Edition: 1st
  • Format: Paperback
  • Copyright: 2005-02-22
  • Publisher: WILEY

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Summary

Starting a small business and making it a success isn't easy. In fact, most small business owners don't get rich and many fail. This book presents the straight truth on small business success. It doesn't offer cure-alls for every small business. Instead, it outlines real, effective principles for continued small business growth and success. Written by business growth expert Steven Little, The 7 Irrefutable Rules of Small Business Growth skips empty small business positivism in exchange for real-world, practical solutions. If you're a small business owner or an entrepreneur just starting out, you'll find answers to all your most important questions on topics such as technology, business plans, hiring, and much more.

Author Biography

STEVEN S. LITTLE is a renowned speaker, writer, and consultant on the subject of small business growth. He is the former president of three fast-growth companies and has been a senior consultant for Inc. magazine since 1998. During his speaking and consulting career, he has worked with some of the country's most admired organizations, including UPS, Sprint, Bank of America, Compaq, Microsoft, and the Small Business Administration.

Table of Contents

Preface: Did I Really Say ``Irrefutable''? ix
Acknowledgments xvii
About the Author xix
A Realist's View of the Small Business Landscape
1(26)
Are You Really the Entrepreneurial Type?
27(16)
Rule 1: Establish and Maintain a Strong Sense of Purpose
43(26)
Rule 2: Thoroughly Understand the Marketplace
69(16)
Rule 3: Build an Effective Growth Planning System
85(20)
Rule 4: Develop Customer-Driven Processes
105(32)
Rule 5: Put the Power of Technology to Work
137(30)
Rule 6: Attract and Keep the Best and the Brightest
167(30)
Rule 7: See the Future More Clearly
197(20)
Appendix: Personality Tests That Measure Entrepreneurial Types 217(14)
Index 231

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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