What is included with this book?
I. Overview | |
Introduction, Jaime Sepulveda | |
Health promotion against AIDS: A topology | |
II. Methods for Behavioral Research | |
The role of quantitative behavioral research in AIDS prevention | |
The role of qualitative research in AIDS prevention | |
Social marketing and prevention of AIDS | |
III. Lessons from National Experience | |
AIDS education and health promotion in Brazil: Lessons from the past and prospects for the future | |
Educational experience from Mexico | |
Targeted AIDS intervention programs in Africa | |
The role of behavioral sciences and health education in HIV prevention: Experience at the US centers for disease control | |
The European Response to AIDS | |
IV. Strategies for Communication and the Media | |
The media and AIDS: A global perspective | |
The strategic use of the broadcast media for AIDS prevention: Current limits and future directions | |
AIDS, Government, and the press, Laurie Garrett | |
The New York City campaign | |
Television's response to the AIDS crisis: One company's experience | |
V. Reflections on Education to Prevent AIDS | |
The impact of AIDS, and AIDS education in the context of health problems of the developing world | |
USA response to the AIDS epidemic: Education prospects in a multicultural society, June Osborn | |
AIDS education and politics, Mervyn Silverman | |
Conclusion: Reflections on education to prevent AIDS | |
Table of Contents provided by Publisher. All Rights Reserved. |
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