The Art of Public Strategy Mobilizing Power and Knowledge for the Common Good

by Mulgan, Geoff

• ISBN13: 9780199289646
• ISBN10: 0199289646
• Format: Hardcover
• Copyright: 2009-01-29
• Publisher: Oxford University Press

Summary

The strategies adopted by governments and public officials can have dramatic effects on peoples' lives. The best ones can transform economic laggards into trailblazers, eliminate diseases, or sharply cut crime. Strategic failures can result in highly visible disasters, like the shrinking of the Russian economy in the 1990s, or the aftermath of Hurricane Katrina in New Orleans in 2005. This book is about how strategies take shape, and how money, people, technologies, and public commitment can be mobilized to achieve important goals. It considers the common mistakes made, and how these can be avoided, as well as analysing the tools governments can use to meet their goals, from targets and behavior change programs, to innovation and risk management. Written by Geoff Mulgan, a former head of policy for the UK prime minister, and advisor to governments round the world, it is packed with examples, and shaped by the author's practical experience. The author shows that governments which give more weight to the long-term are not only more likely to leave their citizens richer, healthier, and safer; they're also better protected from being blown off course by short-term pressures. The book is essential reading for anyone involved in running public organizations--from hospitals and schools to national government departments and local councils--and for anyone interested in how government really works.

Author Biography

Geoff Mulgan CBE is director of the Young Foundation, an organization specialising in social innovation that in the past helped give birth to organizations such as the Open University and Which. He has held various roles in government in the UK, including director of the government's Strategy Unit and head of policy in the Prime Minister's office. He has lectured and advised governments in countries all over the world, from China and the USA to Australia and India. He is a visiting professor at LSE, UCL, and Melbourne University. His most recent book is Good and Bad Power: The Ideals and Betrayals of Government (Allen Lane, 2006). He is on the editorial board of Political Quarterly; a trustee of the Work Foundation and the Design Council; chair of Involve and of the Carnegie Inquiry into the Future of Civil Society in the UK and Ireland.

Table of Contents

List of Figure	p. ix
List of Tables	p. xi
List of Boxes	p. xii
Abbreviations	p. xiii
Note on the Author	p. xiv
Introduction: From Tangled Knots to Virtuous Circles	p. 1
	p. 17
What is Public Strategy?	p. 19
Public Action: The Dynamics of Supply and Demand	p. 37
A Framework for Adaptive Strategy	p. 75
	p. 115
Locating Strategy: Structures, Processes, and Cultures	p. 117
Knowledge: How Can Governments Know Enough to Govern?	p. 125
Implementation: Moving from Words to Action	p. 135
Positive Risks: Taking Innovation in the Public Sector Seriously	p. 148
Negative Risks: Strategies for Resilience	p. 171
Joined-up Government	p. 182
Changing Minds and Behaviour	p. 197
Winning (and Losing) Public Trust	p. 218
Metrics: Measuring Social and Public Value	p. 228
Persistent Leadership	p. 242
	p. 253
Separating the Urgent and the Important: Strategy as a Public Good	p. 255
Notes	p. 261
Index	p. 285
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