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Advertising and Integrated Brand Promotion

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Advertising and Integrated Brand Promotion

by O'Guinn, Thomas; Allen, Chris; Close Scheinbaum, Angeline; Semenik, Richard
ISBN13: 9781337110211
ISBN10: 1337110213
More Details
Edition: 8th
Format: Paperback
Copyright: 1/1/2018
Publisher: Cengage Learning