About the Authors | xi | ||||
About the Technical Reviewer | xiii | ||||
Introduction | xv | ||||
Chapter 1 Starting an E-Commerce Site | 1 | (10) | |||
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1 | (2) | |||
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3 | (1) | |||
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4 | (1) | |||
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5 | (3) | |||
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8 | (2) | |||
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10 | (1) | |||
Chapter 2 Laying Out the Foundations | 11 | (38) | |||
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11 | (8) | |||
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19 | (7) | |||
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26 | (1) | |||
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27 | (6) | |||
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33 | (13) | |||
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46 | (2) | |||
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48 | (1) | |||
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48 | (1) | |||
Chapter 3 Creating the Product Catalog: Part I | 49 | (54) | |||
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49 | (6) | |||
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55 | (13) | |||
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68 | (7) | |||
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75 | (13) | |||
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88 | (13) | |||
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101 | (1) | |||
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101 | (2) | |||
Chapter 4 Creating the Product Catalog: Part II | 103 | (66) | |||
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103 | (4) | |||
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107 | (16) | |||
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123 | (8) | |||
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131 | (12) | |||
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143 | (20) | |||
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163 | (5) | |||
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168 | (1) | |||
Chapter 5 Searching the Catalog | 169 | (36) | |||
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169 | (2) | |||
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171 | (13) | |||
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184 | (8) | |||
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192 | (9) | |||
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201 | (2) | |||
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203 | (2) | |||
Chapter 6 Improving Performance | 205 | (12) | |||
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206 | (2) | |||
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208 | (4) | |||
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212 | (3) | |||
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215 | (2) | |||
Chapter 7 Receiving Payments Using PayPal | 217 | (12) | |||
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218 | (1) | |||
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219 | (1) | |||
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220 | (6) | |||
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226 | (2) | |||
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228 | (1) | |||
Chapter 8 Catalog Administration | 229 | (84) | |||
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230 | (3) | |||
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233 | (7) | |||
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240 | (4) | |||
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244 | (25) | |||
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269 | (14) | |||
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283 | (14) | |||
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297 | (13) | |||
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310 | (2) | |||
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312 | (1) | |||
Chapter 9 The Shopping Basket | 313 | (38) | |||
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315 | (1) | |||
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315 | (1) | |||
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316 | (4) | |||
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320 | (7) | |||
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327 | (15) | |||
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342 | (7) | |||
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349 | (2) | |||
Chapter 10 Dealing with Customer Orders | 351 | (54) | |||
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351 | (13) | |||
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364 | (40) | |||
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404 | (1) | |||
Chapter 11 Making Recommendations | 405 | (10) | |||
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405 | (1) | |||
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406 | (3) | |||
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409 | (1) | |||
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410 | (4) | |||
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414 | (1) | |||
Chapter 12 Customer Details | 415 | (52) | |||
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415 | (1) | |||
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416 | (45) | |||
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461 | (5) | |||
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466 | (1) | |||
Chapter 13 Order Pipeline | 467 | (38) | |||
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468 | (1) | |||
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468 | (35) | |||
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503 | (2) | |||
Chapter 14 Implementing the Pipeline | 505 | (44) | |||
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505 | (18) | |||
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523 | (24) | |||
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547 | (2) | |||
Chapter 15 Credit Card Transactions | 549 | (32) | |||
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549 | (3) | |||
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552 | (27) | |||
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579 | (2) | |||
Appendix A Creating Class Libraries and Installing IIS, MSDE, and OSQL | 581 | (8) | |||
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581 | (3) | |||
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584 | (3) | |||
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587 | (1) | |||
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588 | (1) | |||
Appendix B Project Management Considerations | 589 | (10) | |||
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589 | (1) | |||
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590 | (5) | |||
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595 | (1) | |||
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596 | (1) | |||
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597 | (2) | |||
Index | 599 |
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