Best Business Practices for Photographers

by Harrington , John

• ISBN13: 9781435454293
• ISBN10: 1435454294
• Edition: 2nd
• Format: Paperback
• Copyright: 2009-09-28
• Publisher: Cengage Learning PTR

Summary

A follow-up to the successful and acclaimed Best Business Practices for Photographers”, this updated and expanded edition serves as an even more comprehensive guide to achieving financial success and personal satisfaction in your business as a photographer. Included in this new edition are sections on licensing your work, making the career change from a staff photographer to a freelancer, surviving an IRS audit, and more. This book includes best practices in interacting with clients, negotiating contracts and licenses, and business operations. Best Business Practices for Photographers, Second Edition: is the key to a successful career in photography.

Table of Contents

Introduction

You Are a Business Now Lets Get to Work!

Professional Equipment for Professional Photographers

Planning and Logistics: Why a Thirty-Minute Shoot Can Take Three Days to Plan

After Staff: Transitioning to Freelance

Working with Reps, Assistants, Employees, and Contractors: The Pitfalls and Benefits

Setting Your Photographer's Fee

Pricing Your Work to Stay in Business

Overhead: Why What Your Charge a Client Must Be More Than You Paid for It

Who's Paying Your Salary and 401(k)?

Insurance: Why It's Not Just Health-Related, and How You Should Protect Yourself

Accounting: How We Do It Ourselves and What We Turn Over to An Accountant

Insights into an IRS Audit

Contracts for Editorial Clients

Contracts for Corporate and Commerical Clients

Contracts for Weddings and Rites of Passage

Negotiations: Signing Up or Saying No

Protecting Your Work: How and Why

The Realities of an Infringement: Copyrights and Federal Court

Releases: Model, Property, and Others

Handling a Breach of Contract: Small Claims and Civil Court

Resolving Slow- and Non-Paying Clients

Letters, Letters, Letters: Writing Like a Professional Can Solve Many Problems

Attorneys: When You Need Them, They're Your Best Friend (or at Least Your Advocate)

Office and On-Location Systems: Redundancy and Security Beget Peace of Mind

Digital and Analog Asset Management: Leveraging Your Images to Their Maximum Potential

Licenssing Your Work

Stock Solutions: Charting Your Own Course Without the Need for a "Big Fish" Agency

Care and Feeding of Clients (Hint: It's Not About Starbucks and a Fast-Food Burger

Education, an Ongoing and Critical Practice: Don't Rest on Your Laurels

Striking a Balance Between Photography and Family: How What You Love to Do Can Coexist with your Loved Ones if You Just Think About It

Expanding into Other Areas of Creativity

Charity, Community, and Your Colleagues: Giving Back Is Good Karma

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