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9780671577162

Best Practices

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  • ISBN13:

    9780671577162

  • ISBN10:

    0671577166

  • Edition: Abridged
  • Format: Audio CD
  • Copyright: 1998-01-01
  • Publisher: Simon & Schuster
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List Price: $18.00

Summary

Arthur Andersen has created its Global Best Practices Database to uncover breakthrough thinking at world-class companies. Now, in "Best Practices", Arthur Andersen for the first time shares its understanding of how more than a dozen best-practice companies focus on their customers, create growth, reduce cost, and increase profits. Managers of any business in any industry can adapt and apply what those companies do best. With "Best Practices", find out how:

American Express targets different cardmembers with offers geared specifically to individual buying habits, then teams with a merchant to surprise them with rewards in appreciation for their patronage

Dell Computer Corporation, the world's fastest growing computer company, understands its customers' needs so well that it can sell them products directly over the phone or Internet and bypass retailers

Comprehensive and on the cutting edge, this audiobook will serve an an invaluable information resource for anyone looking to do better business.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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