The Big Book of Benefit Auctions

by Fiske, Jay R.; Fiske, Corinne A.

• ISBN13: 9780470412923
• ISBN10: 0470412925
• Edition: 1st
• Format: Paperback
• Copyright: 2009-02-09
• Publisher: Wiley

Summary

The Ultimate Step-By-Step Handbook on Planning and Holding a Successful and Effective Auction

Author Biography

JAY R. FISKE is a nationally recognized charity auctioneer and regular speaker for many different types of organizations related to auction planning, consulting, and fundraising. He has been a regular contributor to many media publications such as Auctioneer magazine, Rotarian Magazine, and more. Jay regularly serves as a consultant on fundraising to national and local nonprofits.

CORINNE A. FISKE is an event coordinator and auction consultant who also participates in teaching at Northwest Benefit Auctions' workshops. She is the President and founder of The PoliteChild, a leading educational program for schools dedicated to developing excellent social skills in children of all ages.

Table of Contents

About the Authors	p. vii
why This Book Was Written	p. ix
Acknowledments	p. xi
A Brief Introduction to Successful Actions	p. xiii
Pre-Event Planning	p. 1
Pre-Planning Activities	p. 3
The Auction Steering Committee	p. 4
Defining the Purpose of Your Event	p. 5
Setting Financial and Attendance Goals	p. 6
Planning Your Budget	p. 10
Establishing Auction Committees	p. 15
Auction Committee Co-Chairs	p. 15
Getting to Work	p. 39
The First Committee Meeting	p. 39
The Mission Statement	p. 42
Establishing Committee Responsilties	p. 43
Selecting the Date for the Event	p. 43
Identifying Potential Themes	p. 45
Selecting a Preferred Venue	p. 45
Establishing a Goal	p. 48
Creating a Budget	p. 50
Setting Future Committee Meetings	p. 51
Conclusion	p. 53
Event Planning and Organization	p. 55
The Five-Year Plan	p. 57
Managing Change	p. 60
Pianning the Details of Your Event	p. 63
Determining the Elements of Your Gool	p. 65
Finalizing Your Date and Loacation	p. 66
Hining the Experts	p. 67
Tools for Getting Organized-Auction Software	p. 71
Holding the Kickoff Rally	p. 74
Planning Your Silent and Live Auctions	p. 77
Effective Silent Auction Displays	p. 77
Effective Live Auction Promotion	p. 80
Other Auction Activities	p. 83
Revenue Enhancers Adding More to Your Bottom Line	p. 83
Handling Class Projects	p. 99
Summary for Revenue Enhancers	p. 101
Conclusion	p. 103
Procurement, Audience Development, and Event Preparation	p. 105
Procurement	p. 107
Common Questions about Procurement	p. 108
The Procurement Form	p. 112
Once You've Received the Commitment	p. 115
The Case for Consignments	p. 117
Promoting Your Event	p. 121
Table Captain Process	p. 121
Audience Development	p. 122
Save-the-Date Cards	p. 124
Web Site	p. 126
Invitations	p. 131
Event Preparation	p. 137
Planing Your Event Space	p. 137
Conclusion	p. 140
Event Execution	p. 159
Preparing for Your Day-of-Event Needs	p. 161
Registration Packets	p. 161
Printing Other Guest-Related Collateral	p. 170
Bid Forms, Table Tents, and Auction Display Considerations	p. 172
Cashiering Requirements	p. 186
Arranging for Volunteer Help	p. 193
Conducting the Event	p. 203
Managing Registration	p. 203
Managing Your Silent Auction	p. 209
Managing Your Live Auction	p. 217
End-of-Evening Cashiering	p. 221
Item Redemption	p. 226
Summary of Day-of-Event Logistics	p. 228
Conclusion	p. 229
Past-Event Activities and Planning for the Next Event	p. 231
Post-Event Activities	p. 233
Conducting the Post-Auction Audit	p. 233
Hosting a Post-Event Recap Meeting	p. 235
Generating Thank-You Letters to Guests and Donors	p. 237
The Volunteer Party	p. 239
Planning for the Next Event	p. 241
Conclusion	p. 245
Resources	p. 247
Glossary	p. 263
Index	p. 267
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