Big Switch Cl

by Carr,Nicholas

• ISBN13: 9780393062281
• ISBN10: 0393062287
• Edition: 00
• Format: Hardcover
• Copyright: 2008-01-17
• Publisher: W. W. Norton & Company

Summary

An eye-opening look at the new computer revolution and the coming transformation of our economy, society, and culture. A hundred years ago, companies stopped producing their own power with steam engines and generators and plugged into the newly built electric grid. The cheap power pumped out by electric utilities not only changed how businesses operated but also brought the modern world into existence. Today a similar revolution is under way. Companies are dismantling their private computer systems and tapping into rich services delivered over the Internet. This time it\'s computing that\'s turning into a utility. The shift is already remaking the computer industry, bringing new competitors like Google to the fore and threatening traditional stalwarts like Microsoft and Dell. But the effects will reach much further. Cheap computing will ultimately change society as profoundly as cheap electricity did. In this lucid and compelling book, Nicholas Carr weaves together history, economics, and technology to explain why computing is changing -- and what it means for all of us.

Table of Contents

Prologue: A Doorway in Boston	p. 1
One Machine
Burden's Wheel	p. 9
The Inventor and His Clerk	p. 25
Digital Millwork	p. 45
Goodbye, Mr. Gates	p. 63
The White City	p. 85
Living in the Cloud
World Wide Computer	p. 107
From the Many to the Few	p. 127
The Great Unbundling	p. 149
Fighting the Net	p. 169
A Spider's Web	p. 185
iGod	p. 211
Epilogue: Flame and Filament	p. 231
Notes	p. 235
Acknowledgments	p. 261
Index	p. 263
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