Robert Bond is widely regarded as the leading authority on the complexities of franchise purchase. In this new guide, he offers expert advice on the most promising of new franchises those that are less than three years old or consist of less than 50 operating units. These new franchises are the most likely to grow rapidly and to allow the franchisee the option of acquiring additional units. Though the payoffs can be high, new franchises also present a greater financial risk. This resource helps entrepreneurs weed through the options and select the right franchise for them.