9780307352194

The Breakthrough Company

by
  • ISBN13:

    9780307352194

  • ISBN10:

    0307352196

  • Format: Trade Paper
  • Copyright: 2009-09-01
  • Publisher: Crown Business
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Summary

Only one-tenth of one percent of small businesses break through to annual sales above $250 million. McFarland pinpoints how everyday companies become extraordinary, showing that breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate.

Author Biography

KEITH R. McFARLAND is one of the nation’s leading business consultants, having worked with corporations such as Microsoft, Motorola, Morgan Stanley, Vans, and House of Blues. A regular columnist for BusinessWeek, McFarland formerly served as CEO of technology firms Nivo International and Collectech Systems, and as dean of the Pepperdine University School of Business.

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