Denise and Alan Fields have been dubbed the “wedding watchdogs” for their efforts as consumer advocates for engaged couples. But how do two seemingly normal people end up writing wedding books for a living?
The Fields met while attending the University of Colorado at Boulder. Denise was a history major specializing in Elizabethan England; Alan was in the business school, studying the marketing of products to Albania. We wish there was some fairy-tale story about how the couple met, but it’s actually quite boring—they ran into each other in a dormitory during the infamous Bronco Blizzard.
Denise and Alan became writers because they couldn’t find any other gainful employment. After college, Denise realized that the unemployment rate for Elizabethan England scholars was 132%. Alan’s career as a college newspaper columnist and disc jockey fizzled out as well. Since they had a lot of free time, they authored a small book called Austin Weddings, about their travails planning their own wedding in the capital of Texas (where they had moved after graduating from CU).
Then something clicked. The Fields’ consumer advice was a hit with brides and the book became a local best-seller. Realizing they had perhaps found a way to make a living without having to get real jobs, Denise and Alan turned out wedding guides to Dallas, Houston, San Antonio, San Diego and Denver.
By this time, the Fields recognized something most other so-called wedding experts refused to admit. Forget all this fancy etiquette stuff—what brides and grooms really wanted to know was how to get a good deal on the items for their wedding. Following that theme, the Fields wrote their first national book on weddings, Bridal Bargains.
To say the book was unpopular among members of the “wedding industry” was an understatement. The Fields were banned from attending bridal shows; an editor from a major bridal magazine lambasted the Fields in a letter to the Wall Street Journal. Fortunately, the Fields did have one fan in the media—a talk show host by the name of Oprah Winfrey. Oprah told her viewers to buy the book. 700,000 copies later, the book is the Fields best-selling title to date.
The Fields continued writing about life’s milestones with their next book, Baby Bargains. Inspired by the birth of their sons, Baby Bargains is a best-selling guide to baby gear that has also been featured on Oprah and NBC’s Today Show.
As a follow-up, the Fields teamed with award-winning Austin pediatrician Dr. Ari Brown to pen Baby 411: Clear Answers & Smart Advice for Your Baby’s First Year. Baby 411 also hit the best-seller chart and produced a sequel, Toddler 411. Both books have over 200,000 copies in print and have been featured on Rachael Ray and Dr. Phil.
The Fields live in Boulder, CO.
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