British Fashion Design: Rag Trade or Image Industry?

by McRobbie,Angela

• ISBN13: 9780415057806
• ISBN10: 0415057809
• Edition: 1st
• Format: Hardcover
• Copyright: 1998-06-26
• Publisher: Routledge

Summary

From the catwalk to the high-style boutique, the common perception of the fashion industry is glamour and indulgence. Yet there is more than meets the eye in the industry known as the rag trade. InBritish Fashion Design, renowned cultural critic Anglea McRobbie explores the tensions between fashion as art form and the demand of a ruthlessly commercial industry. Using interviews and research conducted over numerous years, McRobbie follows the flow of art school fashion graduates into the industry and details their attempts to reconcile training with the practical demands of business. Examining the careers of British fashion designers, notably John Galliano and Alexander McQueen, McRobbie analyzes the impact of fashion media in promoting new talent and its potential for job creation.

Table of Contents

Acknowledgements	vii
1 Fashion design and cultural production	1	(16)
2 Great debates in art and design education	17	(16)
3 The fashion girls and the painting boys	33	(20)
4 Fashion education, trade and industry	53	(15)
5 What kind of industry? From getting started to going bust	68	(21)
6 A mixed economy of fashion design	89	(13)
7 The art and craft of fashion design	102	(15)
8 Manufacture, money and markets in fashion design	117	(22)
9 A new kind of rag trade?	139	(12)
10 Fashion and the image industries	151	(24)
11 Livelihoods in fashion	175	(15)
Notes	190	(3)
References	193	(6)
Index	199