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9780324037180

Business Communication

by ; ;
  • ISBN13:

    9780324037180

  • ISBN10:

    032403718X

  • Edition: 5th
  • Format: Hardcover
  • Copyright: 2001-02-22
  • Publisher: South-Western College Pub

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Supplemental Materials

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Summary

The new, cutting-edge BUSINESS COMMUNICATION, 7e helps take your communication skills to a higher level by combining up-to-date technology to enhance learning with stellar content to give you the foundations needed for success in business. Reflecting today's e-inundated marketplace, this comprehensive text covers the basics for all forms of business communication, from letters to e-mail, business plans to presentations, listening skills to nonverbal messages, diversity to teamwork, visual aids to Web blogs, interpersonal communication to instant messages, and everything in between.

Table of Contents

PART 1 The Communication Environment 1(86)
Business Communication Foundations
2(26)
International and Cross-Cultural Communication
28(32)
Communication Technologies and Techniques
60(27)
PART 2 Developing Communications 87(104)
Principles of Business Communication
88(32)
Developing Effective and Ethical Business Messages
120(36)
Interpersonal Communication and Teamwork
156(35)
PART 3 Correspondence Applications 191(104)
Positive and Neutral Messages
192(26)
Goodwill Messages
218(14)
Negative Messages
232(32)
Persuasive Messages
264(31)
PART 4 Written Report Applications 295(132)
Business Research and Report Writing
296(56)
Proposals, Business Plans, and Special Reports
352(40)
Visual Aids
392(35)
PART 5 Oral and Nonverbal Communications 427(50)
Listening and Nonverbal Messages
428(18)
Oral Communication Essentials
446(31)
PART 6 Employment Communication 477(58)
The Job Search and Resume
478(34)
Employment Communication and Interviewing
512(23)
Business English Seminars 535(82)
Seminar A Parts of Speech
536(18)
Seminar B Sentence Structure
554(22)
Seminar C Punctuation
576(20)
Seminar D Style
596(14)
Seminar E Word Usage
610(7)
Appendices 617(51)
Appendix A Formats of Letters and Memos
618(24)
Appendix B Documentation Format---APA, MLA
642(5)
Appendix C Example of a Formal Report
647(21)
Credits 668(1)
Index 669

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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