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9781264218813

Business Driven Technology

by
  • ISBN13:

    9781264218813

  • ISBN10:

    1264218818

  • Edition: 9th
  • Format: Loose-leaf
  • Copyright: 2022-01-01
  • Publisher: MCGRAW HILL

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Supplemental Materials

What is included with this book?

Table of Contents

Unit 1. Achieving Business Success

Chapter 1: Business Driven Technology

Chapter 2: Identifying Competitive Advantages

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

Chapter 4: Measuring the Success of Strategic Initiatives

Chapter 5: Organizational Structures That Support Strategic Initiatives

 

Unit 2. Exploring Business Intelligence

Chapter 6: Valuing and Storing Organizational Information—Databases

Chapter 7: Accessing Organizational Information—Data Warehouses

Chapter 8: Understanding Data’s Impact on Business

 

Unit 3. Streamlining Business Operations

Chapter 9: Enabling the Organization—Decision Making

Chapter 10: Extending the Organization—Supply Chain Management

Chapter 11: Building a Customer-Centric Organization—Customer Relationship Management

Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning

 

Unit 4. Building Innovation

Chapter 13: Creating Innovative Organizations

Chapter 14: E business

Chapter 15: Creating Collaborative Partnerships

 

Unit 5. Transforming Organizations

Chapter 16: Integrating Wireless Technology in Business

Chapter 17: Developing Software to Streamline

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