Marina Martin is the owner of The Type-A Way, a business efficiency consulting firm focusing on cost reduction and job satisfaction enhancement through innovation and automation. She regularly conducts one-on-one and small group trainings.
Introduction 1
Part I: Business Efficiency Basics 7
Chapter 1: Business Efficiency 101 9
Chapter 2: Unfolding Your Efficiency Roadmap 23
Part II: Making Strides Toward Efficiency 33
Chapter 3: You Are Here: MeasuringWhere You Stand 35
Chapter 4: I Thought I Saw a Bad Habit: Hunting Down Inefficiencies and Their Solutions 55
Chapter 5: Efficiency on Impact: Understanding the Ripple Effect of Change 71
Chapter 6: To Efficiency . . . and Beyond: Getting Where You Want to Be 83
Chapter 7: Efficiently Executing Your Efficiency Plan 97
Part III: Increasing Operational Efficiency 113
Chapter 8: Channeling Henry Ford: Process Automation 115
Chapter 9: The Bottom Line: Financial Efficiency 129
Chapter 10: Effi ciency, at Your Service 145
Chapter 11: Ready, Aim, Hire: Human Resources Efficiency 175
Chapter 12: Streamlining Your Sales Process 199
Chapter 13: Up to My Gears in Effi ciency: Manufacturing Efficiency 223
Part IV: Increasing Employee Efficiency 237
Chapter 14: I Love You, You’re Perfect, Now Change: Change Management 239
Chapter 15: Before You Get Hit by a Bus: Knowledge Capture and Transfer 251
Chapter 16: Fine-Tuning Internal Communication 267
Chapter 17: Helping Employees BeMore Effi cient 287
Chapter 18: Holding Effective Meetings and Events 313
Chapter 19: Painless Project Management 339
Part V: The Part of Tens 359
Chapter 20: Ten Areas Ripe for Efficiency Improvement 361
Chapter 21: Ten Efficiency Best Practices 367
Chapter 22: Ten Hidden Hurdles to Overcome in Pursuit of Efficiency 373
Index 379
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