The Business of Sewing: How to Start, Achieve and Maintain Success

by Sykes, Barbara Wright

• ISBN13: 9780971782426
• ISBN10: 0971782423
• Format: Paperback
• Copyright: 2004-03-01
• Publisher: Collins Pubns

Table of Contents

Dedication
What's in both Volumes
A word form Nancy Zieman
From the desk of Barbara Wright Sykes
How can this book help you?
Acknowledgments
Forward
Pricing For Profit	13	(10)
History of Pricing
Handling Price Resistance
Your Price List---The Most Powerful Tool!
Consumer List and Working List
Pricing Methods
Using Pricing Methods Effectively
Pricing Formula
Pricing Exercise and Answers
Time Management	23	(8)
Handling Murphy's Law
Effective Time Management
Interviews
Sewing
Teaching
Clerical and Record Keeping
Scheduling Projects
Three Month Calendar
Daily Planner
Delegating Sewing Task
Keeping Good Books	31	(6)
Record Keeping
Chart of Account
Business Activities
Computerized Record Keeping
MYOB
Tiffany's Custom Sewing *
Computerized Invoice *
Understanding Production and Price Lists	37	(22)
Production Time Analysis
Project Inventory List
How to Make a Price List
Putting it all together
How to Use a Price List
Testing your Knowledge
Pricing Exercise 2636 and 7869
Labor Calculations 2636 and 7869
Contract Charges 2636 and 7869
Sample Price List -- Integrated Method
Home Decor Contract
Home Decor Yardage Chart
Sample Drapery Calculations
Production Reviews--Essential for Growth
Questions and Answers
Marketing 101---Making a Profit	59	(16)
Identifying Your Market
Profiling Your Customer
Studying Your Competition
Attracting Clients
Cost Effective Marketing
Advertising and Promotions
How To Increase Revenue	75	(8)
Diversification
Changing your pricing
Goods and Services
Location: Home vs. Commercial
Employees and Subcontractors
Employment Application
Independent Contractors Agreement
Fabricators
Mail-Order Business
Expanding Your Professional Talents	83	(6)
Teaching and Teaching Materials
Developing Contracts, Fees and Forms
Conducting Seminars and Workshops
Writing Articles and Books
Types of Publishing
How to Profit with Audios and Videos
Sewing and the Internet	89	(6)
Finding a Service Provider
Domain Name
Shopping Carts and Websites
Gateway
Merchant Account
How to Benefit from Technology
Software
Computers
Selecting Software
Make Learning Software Easier
Selecting Software and Computers
Profile of a Sewing Professional	95	(8)
Featuring: Connie Amaden
Starting a Plus-Size Business
Customer Profile
Pricing the Line
Planning a Line
Designing a Line
Marketing Strategy
Success	103	(1)
Giving Yourself Permission
You Are A Winner
About the Author	104	(3)
Appendix
Book/Bibliography	107	(1)
Resource Guide	108	(3)
Index	111	(3)
Products	114	(6)
Order Form	120