rent-now

Rent More, Save More! Use code: ECRENTAL

5% off 1 book, 7% off 2 books, 10% off 3+ books

9780538444552

The Business of Technology Digital Desktop Publishing (with CD-ROM)

by ;
  • ISBN13:

    9780538444552

  • ISBN10:

    053844455X

  • Edition: CD
  • Format: Paperback
  • Copyright: 2007-04-02
  • Publisher: South-Western Educational Pub

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping Icon Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • eCampus.com Logo Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $81.95 Save up to $20.49
  • Buy Used
    $61.46
    Add to Cart Free Shipping Icon Free Shipping

    USUALLY SHIPS IN 2-4 BUSINESS DAYS

Summary

THE BUSINESS OF TECHNOLOGY: DIGITAL DESKTOP PUBLISHING is a concept-based, activity-driven textbook that includes the business aspects of desktop publishing. The text uses generic instructions for its numerous activities with downloadable software-specific instructions for the activities available on the product Web site. End-of-Unit projects reinforce skills learned, apply decision making, and allow students to pull together a portfolio of their work.

Table of Contents

The World of Desktop Publishingp. 2
Getting Started with DTPp. 4
Planning Your Documentp. 20
Creating Your Documentp. 34
Importing Graphicsp. 52
Independent Project: Travel Brochurep. 71
Team Project: Digital Portfolio Newsletterp. 72
Digital Portfolio: Planning the Portfolio; Collecting and Organizing Sample Projects; Journalizing Progressp. 73
Design Principlesp. 74
Planning for Focus and Flowp. 76
Understanding Design Elementsp. 91
Using Other Design Toolsp. 109
Independent Project: Business Researchp. 131
Team Project: Real Estate Critiquep. 132
Digital Portfolio: Portfolio Home; Collecting and Organizing Sample Projects; Journalizing Progressp. 133
Typography Principlesp. 134
Learning Font Basicsp. 136
Selecting Fontsp. 148
Understanding Spacingp. 162
Using Special Charactersp. 173
Independent Project: Podcastingp. 187
Team Project: Designing for Disabilitiesp. 188
Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progressp. 189
Communicating with Colorp. 190
Understanding Colorp. 192
Using Color Libraries and Optionsp. 206
Distinguishing Print and Web Colorsp. 218
Independent Project: Banner Colorp. 231
Team Project: Newsletter Colorp. 232
Digital Portfolio: Self Assessment; Collecting and Organizing Sample Projects; Journalizing Progressp. 233
Designing with Imagesp. 234
Modifying Bitmap Graphicsp. 236
Incorporating Vector Graphicsp. 256
Using Digital Photographyp. 269
Working with Objectsp. 284
Independent Project: Relay for Life Designsp. 300
Team Project: Volunteer Eventp. 301
Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progressp. 301
Business Publicationsp. 302
Maximizing Production Timep. 304
Using Logosp. 317
Designing Newslettersp. 326
Publishing to a Professional Printing Servicep. 339
Creating Yearbooksp. 356
Using the Business of Technologyp. 366
Independent Project: Yearbooks Plus!p. 376
Team Project: Marketing Samplesp. 377
Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progressp. 378
Future Business Leaders of America Phi Beta Lambdap. 379
File Formatsp. 385
Glossaryp. 387
Indexp. 399
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Rewards Program