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9780072464054

Cases in Strategic Management with PowerWeb

by ; ;
  • ISBN13:

    9780072464054

  • ISBN10:

    0072464054

  • Edition: 12th
  • Format: Paperback
  • Copyright: 2000-11-01
  • Publisher: McGraw Hill College Div
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Summary

Strickland and Thompson Cases in Strategic Management is the softcover collection of cases component of this market leading strategic management package. The cases have always been a strong selling point. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. And, having taught the course themselves for many years, they are very experienced in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of dot.com/New Economy companies such as America Online, WingspanBank.com, drkoop.com, Intel, EBay, CDNow, Dell, and Competition in the Electronic Brokerage industry. Cases are further selected to highlight other critical types of business and trends, such as non-U.S. companies, globalization, cross-cultural situations, relatively small, entrepreneurial firms, non-profit organizations, and more.

Table of Contents

Cases in Strategic Management 1(1)
A Guide to Case Analysis
2(15)
The Manager as Chief Strategy Maker and Chief Strategy Implementer
Steve Case, America Online and Times Warner
17(33)
Arthur A. Thompson
John E. Gamble
Daimler Chrysler Merger (A): Gaining Global Competitiveness
50(14)
George Radler
Daimler Chrysler Merger (B): Shaping a Transatlantic Company
64(10)
George Radler
Giuseppe's Original Sausage Company
74(16)
Micheal T. Smith
Jana F. Kuzmicki
Crafting Strategy in Single-Business Companies
The Chinese Fireworks Industry
90(12)
Ruihua Jany
Competition in the Automobile Retailing Industry
102(30)
Janet Parish
Arthur A. Thompson
Dell Computer Corporation: Strategy and Challenges for the 21st Century
132(42)
Arthur A. Thompson
John E. Gamble
Peapod, Inc., and the Online Grocery Business
174(22)
Alan B. Eisner
Nicole Belomont
Cannondale Corporation
196(29)
Romuald A. Stone
John E. Gamble
Competition in the Retail Brokerage Industry in 2000
225(38)
Arthur A. Thompson
John E. Gamble
eBay: King of the Online Auction Industry
263(32)
Lou Marino
Patrick Kreiser
CDnow in the Online Music Business
295(19)
Alan B. Eisner
Nicole Belmont
Calloway Golf Company
314(35)
John E. Gamble
drkoop.com
349(20)
Nicole Herskowitz
Michael Iversion
Fred Howard
Janet Mehlhop
Pilar Speer
WingspanBank.com
369(15)
Laura Cooke
Hyung Kim
Liza Hovey
Paul Rakowski
Ben & Jerry's--Japan
384(16)
James M. Hagen
Vina San Pedro
400(23)
David Wylie
Crafting Strategy in Diversified Companies
Campbell Soup Company in 2000
423(31)
John E. Gamble
Arthur A. Thompson, Jr.
The Black & Decker Corporation in 2000
454(23)
John E. Gamble
Arthur A. Thompson, Jr.
Implementing and Executing Strategy
Robin Hood
477(2)
Joseph Lambel
Replacements, Ltd.: Replacing the Irreplaceable
479(29)
Lew G. Brown
Kevin B. Lowe
Tony R. Wingler
Don K. Sowers
Vidya Gargeya
Kristen M. Cashman
John H. Lundin
Charles A. Kivett
The Kimpton Hotel & Restaurant Group
518(16)
Armand Gilinsky, Jr.
Richard L. McCline
Brithinee Electric in 1999: Raising the Standards
534(21)
Harold Dyck
Sue Greenfield
The Rococco New York Hotel
555(13)
Anna S. Mattila
Developing a Global Mind-Set at Johnson & Johnson, 1998
568(12)
Vladimir Pucik
Section E: Strategy, Ethics, and Social Responsibility
Motorola: Ethical Challenges in a Multicultural Environment
580(21)
E. Brian Peach
Kenneth L. Murrell
Levi Strauss & Company
601
John E. Gamble

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