Cassanova Was a Book Lover : And Other Naked Truths and Provocative Curiosities about the Writing, Selling and Reading of Books

by Hamilton, John Maxwell

• ISBN13: 9780141002330
• ISBN10: 0141002336
• Format: Paperback
• Copyright: 2001-11-01
• Publisher: Penguin Group USA

Summary

Covers all aspects of the book trade, including a history of the book, authorship, marketing, etiquette, and the Library of Congress.

Table of Contents

Acknowledgments	xi
Author's Warning	xiii
An Introduction to the Proper Study of Mankind	1	(12)
T. Roger Claypool's Fish Store	13	(44)
The Art of Marketing	57	(28)
Artless Thank-Yous	85	(22)
A Guide to Good Book Behavior	107	(20)
Inglorious Employment	127	(30)
Literary Luck	157	(18)
Best Stolen Books	175	(20)
Dear Mr. Politician: Please Don't Write	195	(36)
The Universal Library	231	(28)
Appendix A Book Promotion: The Business Established by the Author of Our Nature	259	(8)
Appendix B Self-Publishing: The American Dream	267	(6)
Appendix C Four Bad Mistakes about Editing Errors	273	(8)
Notes on Sources	281	(40)
Index	321