The Charismatic Organization Eight Ways to Grow a Nonprofit that Builds Buzz, Delights Donors, and Energizes Employees

by Sagawa, Shirley; Jospin, Deborah; Tisch, Jonathan M.

• ISBN13: 9780470195468
• ISBN10: 0470195460
• Edition: 1st
• Format: Hardcover
• Copyright: 2008-10-20
• Publisher: Jossey-Bass

Summary

The authors offer a framework that allows organizations to go beyond quick fixes and fundraising strategies to a broader paradigm that encompasses community and organization building. What if every person involved with an organization was fully engaged and shared a common goal? What if the efforts of a relatively small ring of staff and board members were amplified by everyone touched by the organization, including current and former volunteers, staff, board members, clients, constituents, funders and supporters? That, the authors show, is the way a charismatic organization operates. The book provides numerous examples of how successful organizations have made this shift, as well as action steps that all organizations can take to perform better.

Author Biography

Shirley Sagawa and Deborah Jospin run a successful nonprofit management consulting practice, working with dozens of clients, from large national nonprofits to small start-ups and local groups.

Table of Contents

Foreword	p. ix
Acknowledgments	p. xiii
The Authors	p. xv
Organizations with Charisma: An Introduction	p. 1
Beyond Charismatic Leaders	p. 3
Old Paradigms	p. 6
What Makes a Charismatic Organization?	p. 10
How Social Capital Builds Charisma	p. 14
City Year's Social Capital	p. 15
Defining Social Capital	p. 18
The Power of Social Capital	p. 20
Lessons from the Progressive Era	p. 23
Today's Nonprofit Environment	p. 29
Building a Charismatic Organization: A Strong Core	p. 31
Mission Motivation	p. 37
Mission Matters	p. 38
A Compelling Mission	p. 40
Infusing the Mission: Honest Tea	p. 46
Unity Through Purpose: Tufts University	p. 50
Lessons for Leaders	p. 53
Can-Do Culture	p. 55
What Is Culture?	p. 56
Why Culture Matters	p. 57
The Impact of Culture on Performance	p. 62
Where Culture Comes From: The OPX Story	p. 65
Communicating Culture: City Year	p. 68
Lessons for Leaders	p. 72
Data-Driven Decision Making	p. 74
Data Matters	p. 76
Data-Driven Culture	p. 79
A Road Map and Other Tools	p. 82
Evaluation	p. 89
Lessons for Leaders	p. 93
Purposeful Innovation	p. 95
Innovation	p. 96
Disruptive and Sustaining Innovation	p. 100
Why Innovate	p. 101
Challenges for Nonprofit Innovators	p. 103
Building the Capacity for Innovation	p. 107
One Organization's Innovation Process: Citizen Schools	p. 115
Systems for Innovation	p. 117
Lessons for Leaders	p. 120
People-Focused Management	p. 122
The Power of People	p. 124
Hiring the Right People	p. 125
The Wrong People	p. 132
Keeping the Right People	p. 133
Volunteers	p. 148
The Board	p. 149
Lessons for Leaders	p. 152
Using Charisma: Growing a Community of Support	p. 155
Compelling Communications	p. 159
Why Communication Matters	p. 160
The Right Tools	p. 161
Getting the Story Right: Raw Materials	p. 165
Getting the Word Out: Tools for Communicating	p. 176
Make the Office Speak	p. 180
Lessons for Leaders	p. 183
Active Outreach	p. 185
Reaching Out	p. 187
Making Connections	p. 187
Welcoming Visitors: Lessons from Religious and Education Institutions	p. 195
A Model Visitors Program: City Year	p. 198
Lessons for Leaders	p. 201
Meaningful Involvement	p. 205
Involvement with Meaning	p. 207
Involvement Strategies	p. 209
Lessons for Leaders	p. 232
Lessons for Leaders: Concluding Thoughts	p. 234
Notes	p. 241
Index	p. 257
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