The Charismatic Organization: Eight Ways to Grow a Nonprofit that Builds Buzz, Delights Donors, and Energizes Employees

by Shirley Sagawa; Deborah Jospin; Foreword by: Jonathan M. Tisch

• ISBN13: 9780470391631
• ISBN10: 0470391634
• Format: eBook
• Copyright: 2008-11-01
• Publisher: Jossey-Bass

Summary

The authors offer a framework that allows organizations to go beyond quick fixes and fundraising strategies to a broader paradigm that encompasses community and organization building. What if every person involved with an organization was fully engaged and shared a common goal? What if the efforts of a relatively small ring of staff and board members were amplified by everyone touched by the organization, including current and former volunteers, staff, board members, clients, constituents, funders and supporters? That, the authors show, is the way a charismatic organization operates. The book provides numerous examples of how successful organizations have made this shift, as well as action steps that all organizations can take to perform better."In today's interdependent world, nonprofit organizations have more opportunity than ever before to make a difference in people's lives. Drawing upon their extensive experience in public service, Shirley Sagawa and Deborah Jospin identify the traits that give successful nonprofits the competitive edge they need to maximize their effectiveness and sustainability. The Charismatic Organization: Eight Ways to Grow a Nonprofit That Builds Buzz, Delights Donors, and Energizes Employees draws an authoritative blueprint for using social capital to transform good intentions into concrete results."- Former President Bill Clinton

Table of Contents

Foreword

Acknowledgments

The Authors

Organizations with Charisma: An Introduction

Beyond Charismatic Leaders

Old Paradigms

What Makes a Charismatic Organization?

How Social Capital Builds Charisma

City Year's Social Capital

Defi ning Social Capital

The Power of Social Capital

Lessons from the Progressive Era

Today's Nonprofi t Environment

Building a Charismatic Organization: A Strong Core

Mission Motivation

Mission Matters

A Compelling Mission

Infusing the Mission: Honest Tea

Unity Through Purpose: Tufts University

Lessons for Leaders

Can-Do Culture

What Is Culture?

Why Culture Matters

The Impact of Culture on Performance

Where Culture Comes From: The OPX Story

Communicating Culture: City Year

Lessons for Leaders

Data-Driven Decision Making

Data Matters

Data-Driven Culture

A Road Map and Other Tools

Evaluation

Lessons for Leaders

Purposeful Innovation

Innovation

Disruptive and Sustaining Innovation

Why Innovate

Challenges for Nonprofi t Innovators

Building the Capacity for Innovation

One Organization's Innovation Process: Citizen Schools

Systems for Innovation

Lessons for Leaders

People-Focused Management

The Power of People

Hiring the Right People

The Wrong People

Keeping the Right People

Volunteers

The Board

Lessons for Leaders

Using Charisma: Growing a Community of Support

Compelling Communications

Why Communication Matters

The Right Tools

Getting the Story Right: Raw Materials

Getting the Word Out: Tools for Communicating

Make the Offi ce Speak

Lessons for Leaders

Active Outreach

Reaching Out

Making Connections

Welcoming Visitors: Lessons from Religious and Education Institutions

A Model Visitors Program: City Year

Lessons for Leaders

Meaningful Involvement

Involvement with Meaning

Involvement Strategies

Lessons for Leaders

Lessons for Leaders: Concluding Thoughts

Notes

Index

Table of Contents provided by Publisher. All Rights Reserved.