What is included with this book?
Foreword | p. xi |
Introduction | p. xiii |
Communication Research Strategies | p. 1 |
Studying Communication | p. 3 |
The Communication Discipline | p. 3 |
Structure of the Field | p. 5 |
Structure of Professional Communication Organizations | p. 7 |
Activities | p. 8 |
Publications | p. 9 |
Types of Associations | p. 9 |
Communication Research Projects | p. 11 |
Academic Pursuits | p. 12 |
Professional Pursuits | p. 13 |
Summary | p. 13 |
References | p. 14 |
Examples | p. 14 |
Exercises | p. 15 |
Searching the Communication Literature | p. 17 |
Becoming Familiar With Your Library and Its Services | p. 18 |
Search Strategy Outline | p. 20 |
The Topic | p. 21 |
Selecting, Narrowing, and Adjusting a Topic | p. 21 |
The Search | p. 26 |
Preparing for the Literature Search | p. 26 |
Deciding What Type of Search to Do | p. 29 |
The Results | p. 31 |
Evaluating and Summarizing Information | p. 31 |
Documenting the Search Process | p. 35 |
Tips on Searching the Literature | p. 38 |
Writing | p. 38 |
Summary | p. 40 |
References | p. 41 |
Examples | p. 41 |
Exercises | p. 43 |
Using the Internet for Communication Research | p. 46 |
Research and the World Wide Web | p. 47 |
Gaining Access to the Internet | p. 48 |
Internet Addresses | p. 49 |
Browser Basics | p. 50 |
Troubleshooting | p. 51 |
Evaluating Internet Sources | p. 52 |
Finding Resources on the World Wide Web | p. 53 |
Communicating on the Internet | p. 58 |
p. 58 | |
Electronic Discussion Groups | p. 58 |
Usenet Newsgroups | p. 60 |
CIOS/Comserve | p. 61 |
Ethical Issues | p. 61 |
Summary | p. 62 |
References | p. 62 |
Examples | p. 63 |
Exercises | p. 64 |
Using Computers to Search Electronic Databases | p. 66 |
Differing Technological Environments | p. 66 |
Varieties of Computerized Databases | p. 67 |
Bibliographic Databases | p. 67 |
Directory Databases | p. 68 |
Source Databases | p. 68 |
How to Search Computerized Databases | p. 69 |
Standard Search Features | p. 70 |
Controlled Vocabulary Versus Key-Word Searching | p. 70 |
Boolean Operators | p. 72 |
Parentheses | p. 74 |
Alternatives to Boolean Operators | p. 75 |
Proximity Operators | p. 75 |
Phrase Searching | p. 76 |
Field-Specific Searching | p. 76 |
Truncation | p. 78 |
Word and Phrase Indexes | p. 78 |
Creating and Reusing Sets | p. 79 |
Search Strategies: Boolean Searching | p. 79 |
Natural Language Searching | p. 81 |
Search Strategies for the World Wide Web | p. 82 |
Using Your Search Results | p. 84 |
Mediated Searching | p. 85 |
Summary | p. 85 |
References | p. 86 |
Examples | p. 86 |
Exercises | p. 87 |
Communication Research Sources | p. 91 |
General Sources | p. 93 |
Handbooks | p. 93 |
Textbooks | p. 96 |
Encyclopedias | p. 97 |
Annual Reviews and Series | p. 98 |
Selected Sources | p. 100 |
Handbooks | p. 100 |
Textbooks | p. 102 |
Encyclopedias | p. 104 |
Annual Reviews | p. 106 |
Series | p. 106 |
Examples | p. 107 |
Exercises | p. 108 |
Access Tools | p. 110 |
Bibliographies | p. 111 |
Guides to the Literature | p. 113 |
Legal Research | p. 115 |
On-line Search Strategies: Finding Additional Bibliographies and Guides | p. 116 |
Bibliographies on the World Wide Web | p. 116 |
Periodical Indexes | p. 117 |
Discipline-Based Periodical Indexes | p. 120 |
General and Interdisciplinary Periodical Indexes | p. 123 |
Locating Book Reviews | p. 125 |
Citation Indexes | p. 125 |
Media Indexes | p. 126 |
Selected Sources | p. 129 |
Bibliographies | p. 129 |
Guides to the Literature | p. 130 |
Periodical Indexes and Abstracts | p. 132 |
Media Indexes | p. 134 |
Examples | p. 137 |
Exercises | p. 138 |
Communication Periodicals | p. 140 |
Scholarly Journals | p. 140 |
Professional and Trade Magazines | p. 145 |
Selected Sources | p. 147 |
Scholarly Journals | p. 147 |
Professional and Trade Periodicals | p. 152 |
Electronic Journals | p. 153 |
Examples | p. 154 |
Exercises | p. 155 |
Information Compilations | p. 157 |
Collections and Archives | p. 158 |
Speech Collections | p. 158 |
Media Collections | p. 159 |
Legal Collections | p. 162 |
Measurement Collections | p. 163 |
Statistical Sources | p. 164 |
U.S. Government Publications | p. 166 |
Yearbooks | p. 170 |
Directories | p. 171 |
Dictionaries | p. 173 |
Manuals | p. 174 |
Selected Sources | p. 174 |
Collections | p. 174 |
Statistical Sources | p. 177 |
U.S. Government Publications | p. 178 |
Yearbooks | p. 180 |
Directories | p. 181 |
Dictionaries | p. 183 |
Manuals | p. 185 |
Examples | p. 186 |
Exercises | p. 187 |
Communication Research Processes | p. 191 |
Designing the Communication Research Project | p. 193 |
The Research Process | p. 193 |
Descriptive and Explanatory Research | p. 194 |
Research Stages | p. 194 |
Approaches to Communication Research | p. 197 |
Message- or Artifact-Oriented Research | p. 197 |
People- or Behavior-Oriented Research | p. 205 |
Research Ethics | p. 210 |
Summary | p. 211 |
Selected Sources | p. 212 |
Comprehensive Texts | p. 212 |
Content Analysis | p. 212 |
Design and Measurement | p. 213 |
Media Research | p. 213 |
Qualitative and Applied Research | p. 214 |
Rhetorical and Media Criticism | p. 215 |
Statistics | p. 215 |
Survey Research | p. 216 |
Exercises | p. 217 |
Writing Research Papers | p. 218 |
Basic Elements of Good Writing | p. 218 |
Tense and Agreement | p. 218 |
Voice | p. 219 |
Transitions | p. 220 |
Grammar | p. 220 |
Paragraph Structure | p. 220 |
Quoting and Paraphrasing | p. 220 |
Style | p. 222 |
Writing Formats | p. 224 |
Proofreading | p. 226 |
Proofreading Checklist | p. 226 |
Proofreading Symbols | p. 226 |
Submitting Manuscripts | p. 227 |
Summary | p. 229 |
References | p. 229 |
Exercises | p. 230 |
Preparing Research Projects | p. 232 |
Abstracts | p. 232 |
Format | p. 233 |
Steps | p. 233 |
Literature Reviews | p. 234 |
Format | p. 235 |
Steps | p. 237 |
Critical Papers | p. 238 |
Steps | p. 238 |
Research Prospectuses | p. 239 |
Format | p. 239 |
Steps | p. 241 |
Original Research Reports | p. 242 |
Format | p. 242 |
Steps | p. 243 |
Summary | p. 245 |
References | p. 246 |
Exercises | p. 246 |
Conducting a Research Study | p. 247 |
Conceptualization | p. 247 |
Computer Search | p. 249 |
Model | p. 250 |
Questionnaire | p. 250 |
Procedure | p. 253 |
Analysis | p. 254 |
Epilogue | p. 255 |
References | p. 255 |
APA Style Basics | p. 257 |
Social and Psychological Antecedents of VCR Use | p. 269 |
Glossary | p. 277 |
Subject Index | p. 291 |
Source Index | p. 299 |
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