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9780073269801

Crafting and Executing Strategy : The Quest for Competitive Advantage, Text and Readings

by
  • ISBN13:

    9780073269801

  • ISBN10:

    0073269808

  • Edition: 15th
  • Format: Paperback
  • Copyright: 2006-06-14
  • Publisher: McGraw-Hill/Irwin
  • Purchase Benefits
List Price: $144.85

Summary

Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion. Instructors who would like to create their own case packets to go with this book should go to www.mhhe.com/primis to make their selections.

Table of Contents

Concepts and Techniques for Crafting and Executing Strategy
Introduction and Overview
What Is Strategy and Why Is It Important?
The Managerial Process of Crafting and Executing Strategy
Core Concepts and Analytical Tools
Evaluating a Company's External Environment
Analyzing a Company's Resources and Competitive Position
Crafting a Strategy
The Five Generic Competitive Strategies: Which One to Employ?
Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices
Competing in Foreign Markets
Tailoring Strategy to Fit Specific Industry and Company Situations
Diversification: Strategies for Managing a Group of Businesses
Strategy, Ethics, and Social Responsibility
Executing the Strategy
Building an Organization Capable of Good Strategy Execution
Managing Internal Operations: Actions That Facilitate Strategy
Corporate Culture and Leadership: Keys to Good Strategy Execution
Readings
What is Strategy and How is the Process of Crafting and Executing Strategy Managed?
What Is Strategy and How Do You Know If You Have One?
Walking the Talk (Really!): Why Visions Fail
The Power of Business Models
The Balanced Scorecard: To Adopt or Not to Adopt?
Stretching Strategic Thinking
Crafting Strategy in Single Business Companies
A New Tool for Strategy Analysis: The Opportunity Model
Playing Hardball: Why Strategy Still Matters
Value Innovation: A Leap into the Blue Ocean
Confronting the Low-End Competition
Strategies for Asia's New Competitive Game
Racing to Be 2nd: Conquering the Industries of the Future
Outsourcing Strategies: Opportunities and Risks
Crafting Strategy in Diversified Companies
Insights from the New Conglomerates
Executing Strategy
Turning Great Strategy into Great Performance
Beyond Best Practice
The Integration of Lean Management and Six Sigma
Linking Goals to Monetary Incentives
A Leader's Guide to Creating an Innovation Culture
The Seven Habits of Spectacularly Unsuccessful Executives
Strategy, Ethics, and Social Responsibility
Competing Responsibly
The Ethics Commitment Process: Sustainability through Value-Based Ethics
Indexes
Organization Name
Case Subject
Table of Contents provided by Publisher. All Rights Reserved.

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