Cultural Economy : Cultural Analysis and Commercial Life

by Paul du Gay

• ISBN13: 9780761959939
• ISBN10: 0761959939
• Format: Paperback
• Copyright: 2002-04-11
• Publisher: SAGE Publications Ltd

Summary

Phrases such as " corporate culture, " " market culture" and the " knowledge economy, " have now become familiar clarion calls in the world of work. They are calls that have echoed through organizations and markets. Clearly something is happening to the ways markets and organizations are being represented and intervened in and this signals a need to reassess their very constitution. In particular, the once clean divide that placed the economy, dealt with mainly by economists, on one side, and culture, addressed chiefly by those in anthropology, sociology and the other " cultural sciences, " on the other, can no longer hold. This volume presents the work of an international group of academics from a range of disciplines including sociology, media and cultural studies, social anthropology and geography, all of whom are involved not only in thinking " culture" into the economy but thinking culture and economy together.

Table of Contents

Cultural Economy - Paul du Gay and Michael Pryke

An Introduction

Economics as Interference - John Law

Symbolic Economies - John Allen

The `Culturalization' of Economic Knowledge

Capturing Markets from the Economists - Don Slater

Work Ethics, Soft Capitalism and the `Turn to Life' - Paul Heelas

From Holloway to Hollywood - Angela McRobbie

Happiness at Work in the New Cultural Economy

Identities and Industries - Keith Negus

The Cultural Formation of Aesthetic Economies

Re-Imagining the Ad Agency - Sean Nixon

The Cultural Connotations of Economic Forms

Advertising, Persuasion and the Culture//Economy Dualism - Liz McFall

The Unintended Political Economy - Daniel Miller

Production, Consumption and `Cultural Economy' - Alan Warde

Performing Cultures in the New Economy - Nigel Thrift