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9781780642291

Cultural Tourism Research Methods

by ;
  • ISBN13:

    9781780642291

  • ISBN10:

    1780642296

  • Format: Paperback
  • Copyright: 2013-01-31
  • Publisher: Cab Intl

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Summary

The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collage, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.

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