Defining Visual Rhetorics

by Hill; Charles A.

• ISBN13: 9780805844023
• ISBN10: 0805844023
• Edition: 1st
• Format: Hardcover
• Copyright: 2004-02-17
• Publisher: Routledge

Summary

Considers rhetorical/persuasive component of visual communication. Explores aspects of various subjects and highlights how messages and meaning are communicated visually. For scholars and students in English, visual/technical communication, and rhetoric.

Table of Contents

Preface	ix
Introduction	1	(214)
Marguerite Helmers and Charles A. Hill
1 The Psychology of Rhetorical Images	25	(16)
Charles A. Hill
2 The Rhetoric of Visual Arguments	41	(22)
J. Anthony Blair
3 Framing the Fine Arts Through Rhetoric	63	(24)
Marguerite Helmers
4 Visual Rhetoric in Pens of Steel and Inks of Silk: Challenging the Great Visual/Verbal Divide	87	(24)
Maureen Daly Goggin
5 Defining Film Rhetoric: The Case of Hitchcock's Vertigo	111	(24)
David Blakesley
6 Political Candidates' Convention Films:Finding the Perfect Image-An Overview of Political Image Making	135	(20)
J. Cherie Strachan and Kathleen E. Kendall
7 Gendered Environments: Gender and the Natural World in the Rhetoric of Advertising	155	(24)
Diane S. Hope
8 Echoes of Camelot: How Images Construct Cultural Memory Through Rhetorical Framing	179	(16)
Janis L. Edwards
9 Doing Rhetorical History of the Visual: The Photograph and the Archive	195	(20)
Cara A. Finnegan
10 Melting-Pot Ideology, Modernist Aesthetics, and the Emergence of Graphical Conventions: The Statistical Atlases of the United States, 1874-1925	215	(28)
Charles Kostelnick
11 The Rhetoric of Irritation: Inappropriateness as Visual/Literate Practice	243	(16)
Craig Stroupe
12 Placing Visual Rhetoric: Finding Material Comfort in Wild Oats Market	259	(18)
Greg Dickinson and Casey Malone Maugh
13 Envisioning Domesticity, Locating Identity: Constructing the Victorian Middle Class Through Images of Home	277	(26)
Andrea Koston Tange
14 Framing the Study of Visual Rhetoric: Toward a Transformation of Rhetorical Theory	303	(12)
Sonja K. Foss
About the Contributors	315	(4)
Author Index	319	(6)
Subject Index	325