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9780203390696

Demystifying the Management Guru Industry

by ; ;
  • ISBN13:

    9780203390696

  • ISBN10:

    0203390695

  • Copyright: 2009-08-21
  • Publisher: Taylor & Francis

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Supplemental Materials

What is included with this book?

Summary

Demystifying Business Celebrity is the first systematic exploration of business celebrity. This book defines what business celebrity is, describes how it is constructed and explains why it exists; raising questions about the impact of business celebrity on our ability to promote the practice of leadership in an enlightened manner.

Table of Contents

Introduction: Why Demystifying Business Celebrities Matters
Business Celebrities and the Celebrity Business
Management Gurus as Management Fashion Celebrities
The Many Faces of Business Celebrity
Open Season: The Celebrity CEO Backlash
The Celebrification of Heroic Leadership
The Production of Business Celebrities and the Production of Leadership
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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