Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
What is included with this book?
Mentor's Message: The Advantages of a Solid Business Case | p. xi |
Developing a Business Case: The Basics | |
What Is a Business Case? | p. 3 |
A preview of key facts about business cases | |
Business case versus business plan | p. 4 |
When you should create a business case | p. 5 |
A complex document | p. 6 |
Seven steps to a business case | p. 6 |
Define the Opportunity | p. 9 |
Tips for articulating the opportunity you want to pursue | |
Identifying a problem or opportunity | p. 10 |
Developing an opportunity statement | p. 12 |
Identifying your business objectives | p. 14 |
Prioritizing your objectives | p. 14 |
Assigning metrics to your objectives | p. 15 |
Identify the Alternatives | p. 17 |
Ideas for making sure you have many options to choose from | |
Generating a list of options | p. 18 |
Gathering input | p. 19 |
Narrowing your choices | p. 23 |
Gather Data and Estimate Time Frame | p. 25 |
Suggestions for obtaining crucial information about your opportunity | |
Identifying the information you need | p. 26 |
Collecting the data | p. 27 |
Setting a time frame | p. 29 |
Documenting your estimates and assumptions | p. 30 |
Analyze the Alternatives | p. 33 |
Recommendations for comparing all your alternatives | |
Evaluating alternatives against your metrics | p. 34 |
Understanding common financial metrics | p. 35 |
Creating a framework for comparing alternatives | p. 35 |
Make a Choice and Assess the Risk | p. 45 |
Advice for selecting a course of action and weighing its pros and cons | |
Selecting the best solution | p. 46 |
Weighing the risks | p. 49 |
Deciding how to mitigate the risks | p. 50 |
Determining whether to modify your recommended course of action | p. 51 |
Craft a Plan for Implementing Your Idea | p. 57 |
Tips for ensuring that your proposed alternative can be put into action | |
Understanding the purpose of an implementation plan | p. 58 |
Listing your milestones | p. 59 |
Communicating with decision makers | p. 60 |
Identifying resources you'll need | p. 61 |
Clarifying responsibilities | p. 61 |
Indicating expected payoff | p. 62 |
Tracking your results | p. 63 |
Communicate Your Case | p. 65 |
Techniques for presenting your case to decision makers | |
Understanding your audience | p. 66 |
Using visuals to present your case | p. 67 |
Tips and Tools | |
Tools for Developing a Business Case | p. 73 |
Worksheets for identifying alternatives, tracking implementation of your idea, ensuring that you've taken all the right steps for creating a business case, and documenting an actual business case | |
Test Yourself | p. 87 |
A helpful review of concepts presented in this guide. Take it before and after you've read the guide, to see how much you've learned | |
Answers to test questions | p. 90 |
To Learn More | p. 95 |
Further titles of articles and books if you want to go more deeply into the topic | |
Sources for Developing a Business Case | p. 101 |
Notes | p. 103 |
For you to use as ideas come to mind. | |
Table of Contents provided by Ingram. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.