Digital Media Primer

  • ISBN13:


  • ISBN10:


  • Edition: 2nd
  • Format: Paperback
  • Copyright: 2012-02-17
  • Publisher: Pearson
  • View Upgraded Edition
  • Purchase Benefits
  • Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $137.20


Digital Media Primeris designed for students from all disciplines interested in learning the foundational concepts and basic techniques in digital media production. The Second edition has been expanded so that while readers learn the concepts and techniques of digital media production, they will also learn basic computer programming skills. The Primer is not tied to a specific application program like Flash or Photoshop; instead, the author introduces tools and techniques using a task-based approach and provides the rationale for the techniques. This way, the skills readers learn are transferable to whatever tool they end up using or have access to. For readers that do not know how to navigate certain tools, Wong provides brief Application tutorials as supplemental material.

Author Biography

Yue-Ling Wong is the author of Digital Media Primer and The Art of Digital Media. She holds a joint faculty position in the Computer Science and Art Departments at Wake Forest University as Lecturer in Digital Media. She has taught the Digital Media course of Computer Science Department, designed the multimedia labs for Computer Science 101 (a course for non-computer science majors), team-taught Art Department's Digital Art I, II and III, and taught courses in 3-D Modeling and Animation, and Advanced Web Programming.  She is also designing and teaching a new introductory computer programming course using the visual approaches of interactive multimedia programming, game programming, and graphic animation.  Dr. Wong has ten years of experience in developing interactive multimedia instructional material for both science and non-science disciplines. Her educational software package entitled Atomic Orbitals CD (published in 1997 by Jones and Bartlett Publishers) was a finalist of the NewMedia magazine INVISION '97 award in the educational category. She earned her Ph.D. in Chemistry from the University of Texas at Austin in 1992.

Table of Contents

Chapter 1 Background
Chapter 2 Fundamentals of Digital Imaging
Chapter 3 Capturing and Editing Digital Images
Chapter 4 Fundamentals of Digital Audio
Chapter 5 Capturing and Editing Digital Audio
Chapter 6 Fundamentals of Digital Video
Chapter 7 Digital Video: Post-Production
Chapter 8 Interactive Multimedia Authoring with Flash: Animation
Chapter 9 Interactive Multimedia Authoring with Flash: ActionScript–Part 1
Chapter 10 Interactive Multimedia Authoring with Flash: ActionScript–Part 2
Chapter 11 Interactive Multimedia Authoring with Flash: ActionScript–Part 3
Chapter 12 OOP Basics with Flash ActionScript 3.0 (NEW)
Chapter 13 OOP Inheritance and Polymorphism (NEW)
Chapter 14 Introduction to HTML (NEW)
Chapter 15 HTML5 Video and Audio (NEW)

Rewards Program

Write a Review