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Rob Reider, CPA, MBA, PhD, is the President of Reider Associates, a management and organizational consulting firm. His area of expertise encompasses planning, managerial, and administrative systems and methods; data processing; financial and accounting procedures and controls; organizational behavior and theory; management advisory services; management information and control techniques; management training; and staff development. He is also a frequent commentator on the monthly educational videotape programs produced by primedia Workplace Learning, including The CPA Report, Governmental A&A Specialist, and the Accounting and Financial Managers Report.
Preface | p. XI |
Acknowledgment | p. XVII |
Understanding the Small Business Environment | p. 1 |
Understanding the Small Business | p. 1 |
Small Business Management | p. 4 |
Small Business Computerization | p. 5 |
Operational Management Function | p. 7 |
The Family Business | p. 8 |
Basic Operating Formula | p. 16 |
Why the Small Business Is in Existence | p. 16 |
Businesses the Small Business Is Not In | p. 17 |
Helpful Systems | p. 21 |
Management Responsibility | p. 21 |
Operating Areas to Be Addressed | p. 22 |
Economy, Efficiency, and Effectiveness | p. 29 |
The Initial Survey | p. 31 |
Strategic Concepts | p. 35 |
Strategy Development | p. 36 |
Strategies for Competitive Advantage | p. 37 |
Other Strategies to Exploit | p. 40 |
Business Models | p. 42 |
Front-End Strategy Analysis | p. 43 |
Overview of the Strategy Development Process | p. 44 |
Some Basic Business Principles | p. 49 |
Mental Models and Belief Systems | p. 50 |
Situational Analysis: Planning Questions | p. 52 |
Planning and Budgeting: Identifying the Right Direction and Staying on the Path | p. 57 |
Relationship between the Planning and Budgeting Process | p. 58 |
Planning Process | p. 62 |
Budgeting Defined | p. 65 |
Developing and Monitoring the Budget | p. 67 |
Nonmanufacturing Budgets | p. 68 |
Conclusion | p. 69 |
Improving Customer Service | p. 73 |
New-Customer Quest | p. 75 |
Servicing Present Customers | p. 76 |
Striving for Outstanding Customer Service | p. 78 |
Golden Rule of Customer Service | p. 88 |
Looking at Customer Service from a Fresh Perspective | p. 98 |
Tips for Terrific Touchpoints | p. 100 |
Tips for Avoiding Traps that Trip You Up | p. 102 |
Tips for Watching Out for Traps | p. 107 |
Making that Great Customer Service Last: Keep the Romance in the Relationship | p. 107 |
Conclusion | p. 108 |
Cash Conversion | p. 111 |
Cash Conversion Basics | p. 112 |
Cash Conversion Objectives | p. 119 |
Profitability versus Liquidity | p. 120 |
Sales Function | p. 129 |
Purpose of the Sales Function | p. 130 |
Sales Function in Business for Itself | p. 132 |
Product Analysis | p. 133 |
Sales and Product Controls | p. 135 |
Sales Forecasts | p. 138 |
Pricing Strategies | p. 139 |
Methods of Sales | p. 144 |
Methods of Compensation | p. 145 |
Sales Information and Reporting Systems | p. 147 |
Performing the Sales Function Analysis | p. 148 |
Sales Function Desirable Practices | p. 149 |
Conclusion | p. 151 |
Cost Considerations | p. 153 |
Cost Classifications | p. 154 |
Manufacturing versus Nonmanufacturing Costs | p. 154 |
Activity-Based Costing Overview | p. 157 |
Cost Elements | p. 170 |
Cost Reduction Analysis: Traditional versus ABC | p. 179 |
Customer Cost Concepts | p. 183 |
Analysis of Cost Behavior | p. 189 |
Conclusion | p. 196 |
Accounting Operations: Functional Considerations | p. 199 |
Accouting Function | p. 200 |
Function Analysis | p. 201 |
Choosing What to Analyze | p. 202 |
Financial Reporting | p. 208 |
Operational Analysis Survey Form | p. 208 |
Analysis of Functional Costs | p. 212 |
Developing Recommendations | p. 216 |
Conclusion | p. 224 |
Operational Reporting Considerations | p. 227 |
Small Business's Numbers | p. 228 |
Financial and Operating Ratio Analysis | p. 238 |
Key Operating Statistics | p. 249 |
Conclusion | p. 259 |
Internal Controls for the Small Business | p. 263 |
What Is Business Risk? | p. 264 |
Internal Controls as Best Practices | p. 267 |
Small Business Stakeholders | p. 268 |
Internal Control Concepts | p. 269 |
Internal Control Objectives | p. 273 |
Consideration of Fraud | p. 274 |
Internal Control Considerations | p. 278 |
How to Segregate Duties (at a Work or Activity-Unit Level) | p. 285 |
Performance Measures | p. 286 |
Internal Control Review: The 12-Step Program | p. 289 |
Internal Controls for Operations | p. 292 |
Effective Controls by Type of Business | p. 298 |
Conclusion | p. 310 |
Information Technology Control Considerations | p. 313 |
Overview of Computer Operations | p. 315 |
Control Objectives for IT | p. 316 |
IT Controls | p. 319 |
Common Small Business IT Control Weaknesses | p. 335 |
IT Control Examples | p. 337 |
Developing a Web Site | p. 345 |
Organization Structure and the Role of Management | p. 355 |
Organizing the Small Business | p. 356 |
Why Organize? | p. 359 |
Building the Small Business Organization Structure | p. 365 |
Comparisons between Individuals | p. 369 |
What Is Management? | p. 370 |
Management Functions | p. 372 |
Management Skills | p. 374 |
Why Managers Fail | p. 375 |
Tools for Self-Appraisal | p. 376 |
Conclusion | p. 376 |
Afterword | p. 383 |
Index | p. 389 |
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