Effortless Entrepreneur

by FRIEDMAN, NICKSOLIMAN, OMAR

• ISBN13: 9780307587992
• ISBN10: 0307587991
• Format: Trade Paper
• Copyright: 2010-09-07
• Publisher: Crown Business

Summary

Nick Friedman and Omar Soliman started the multimillion-dollar franchise College Hunks Hauling Junk when they were just twenty two, and theyrs"ve been having the time of their lives ever since. Whatrs"s their secret? That's just it--there isn't one. There's no fancy software or complicated business schemes. No outside investors or quirky market niche. They just followed 10 common-sense commandments to building a straightforward, fun, and successful business that does a simple job well. Anyone can understand it, and anyone can do it.

Author Biography

Nick Friedman and Omar Soliman started College Hunks Hauling Junk in 2005 when they were only twenty-two years old. Since then, College Hunks Hauling Junk has grown into a multimillion-dollar franchise and the nation's premier junk removal service and has profiled in the New York Times and the Washington Post. Nick and Omar have been named among the Top 30 Enterpreneurs in America by Inc., and in 2007 the International Franchise Association named them the Youngest Franchisors in America.

Table of Contents

Foreword	p. ix
Introduction	p. 1
From a Van to An Empire: Nurturing Our Inner Entrepreneur	p. 5
The Business Commandments for the Twenty-First Century Entrepreneur	p. 32
Get Ready: The Making of an Entrepreneur	p. 44
Hustle and Grow: Creating Your Business Foundation	p. 63
Till Death Do Us Part: Creating Partnerships Without Fists	p. 87
Playing the Game: A New Spin on a Traditional Idea	p. 102
People Equity: Building Staff and Client Loyalty	p. 113
Evolution of a Brand: Standing Out in a Crowed Landscape	p. 136
Generation Text: New Technology Meets a Traditional Business	p. 162
Death of the Salesman: Optimizing Your Ability to Make the Sale	p. 181
Systemizing Your Business for the Long Haul: Using a Franchise Model Even If You Don't Franchise	p. 198
Simple Business, Smart Money: Turning Ideas You're Passionate About into Profit	p. 214
Keeping Your Edge: Working Smarter and Playing Harder	p. 233
Acknowledgments	p. 251
Index	p. 255
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