Engaged The Neuroscience Behind Creating Productive People in Successful Organizations

by Brann, Amy

• ISBN13: 9781137500403
• ISBN10: 1137500409
• Format: Hardcover
• Copyright: 2015-09-09
• Publisher: Palgrave Macmillan

Summary

Neuroscience is revolutionizing our understanding of human psychology and behavior.

Given that organizational results are created by the behaviors of people, and that people's behavior is governed by how their brain responds to the world around them, it's clear that if you understand how your people's brains behave then your people management activities have a much better chance of succeeding.

This book offers readers both a solid understanding of the science and practical ways they can use it. Using this simple framework in every chapter the author moves seamlessly between the science and the value people get from applying it.

In each section, Brann addresses the questions:
What can I do today?
What can I put in place for the long-term?
What is the overall ideal vision?

By showing how to apply this new understanding to how you recruit, manage, and develop your people Brann enables you to deliver a step change in organizational performance and individual achievement.

Author Biography

Amy Brann studied medicine at UCL before moving into the developing field of neuroscience and becoming a pioneer in the application of this cutting edge science to the art of developing people. She is an experienced executive coach (with over 12,000 hours of coaching behind her), a regular speaker on the application of neuroscience to HR, and is the director of Synaptic Potential, a consultancy offering neuroscience-based people management and leadership development services. She is the author of Make Your Brain Work and Neuroscience for Coaches.

Table of Contents

 
Introduction

1. Why is neuroscience so exciting?
2. Why is neuroscience fundamental to HR?


PART I: HOW DO WE CHANGE?

3. The beautifully simple model that gets results
4. Introducing the winning scientific formula
5. How change really happens
6. Your fundamental checklist for behavioral success


PART II: HOW DO WE ENGAGE OUR EMPLOYEES?

1. The concept you have to build everything else around
2. The jarring awakening
3. The reassuring truth


PART III: HOW DO WE MOTIVATE PEOPLE?

4. The Synaptic Circle
5. Are you capitalizing on a neuro-friendly culture?


PART IV: HOW DO WE MANAGE PEOPLE?

6. Manage for great decisions
7. Manage for creative output
8. Manage for quality thinking
9. Manage for insights


PART V: OTHER HOT HR QUESTIONS THAT NEUROSCIENCE SHEDS LIGHT ON

10. How do we create inclusiveness & diversity?
11. How do we deal with globalization?


Glossary