Essentials of Strategic Management

by Hill, Charles W. L.; Jones, Gareth R.

• ISBN13: 9780547194325
• ISBN10: 0547194323
• Additional ISBN(s): 9780618605361, 9781111525194
• Edition: 2nd
• Format: Paperback
• Copyright: 2008-10-13
• Publisher: South-Western College Pub
• More Book Details
• Purchase Benefits

Summary

ESSENTIALS OF STRATEGIC MANAGEMENT, 2E, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, 8E, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain practice putting chapter concepts into action.

Table of Contents

Introduction To Strategic Management

The Strategy-Making Process

Stakeholders, the Mission, Governance, and Business Ethics

The Nature Of Competitive Advantage

External Analysis: The Identification of Opportunities and Threats

Building Competitive Advantage

Building And Sustaining Long-Run Competitive Advantage

Business-Level Strategy and Competitive Positioning

Strategy in the Global Environment

Corporate-Level Strategy and Long-Run Profitability

Strategy Implementation

Strategic Change: Implementing Strategies to Build and Develop a Company

Implementing Strategy Through Organizational Design

Cases In Strategic Management

Boeing Commercial Aircraft: Comeback?

Apple Computer

Amazon.com

Blockbuster's Challenges in the Video Rental Industry

Whole Foods Market: Will There Be Enough Organic Food to Satisfy the Growing Demand?

3M in 2006

Philips versus Matsushita: A New Century, a New Round

Mired in Corruption--Kellogg Brown & Root in Nigeria

Table of Contents provided by Publisher. All Rights Reserved.