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9781405887335

Exploring Corporate Strategy with Companion Website Student Access Card

by ; ;
  • ISBN13:

    9781405887335

  • ISBN10:

    1405887338

  • Edition: 8th
  • Format: Package
  • Copyright: 2008-01-01
  • Publisher: Prentice Hall

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Summary

Exploring Corporate Strategy, 8/eOver750,000studentsworldwidehave used thisbest-sellingbook to understand and explore strategic management through their academic and professional careers.Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levelsCompanion Website with GradeTracker Student Access Card: Exploring Corporate Strategy, 8/e

Table of Contents

Introducing Strategy Commentary: The Strategy Lenses
The Strategic Position
Introduction to Part I
The Environment
Strategic Capability
Strategic Purpose
Culture and Strategy Commentary on Part 1
The Strategic Position
Strategic Choices
Introduction to Part II
Business-level strategy
Directions and Corporate - Level Strategy
International Strategy
Innovation and Entrpreneurship
Strategy Method and Evaluation Commentary on Part II
The Strategic Choices
Strategy In Action
Introduction to Part III
Strategy Development Processes
Organising for success
Resourcing Strategies
Managing Strategic Change
The Practice of Strategy Commentary on Part III
Strategy in Action
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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