Fair Trade Coffee

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  • Format: Paperback
  • Copyright: 2007-12-12
  • Publisher: Univ of Toronto Pr

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Over the past two decades, sales of fair trade coffee have grown significantly and the fair trade network has emerged as an important international development project. Activists and commentators have been quick to celebrate this sales growth, which has allowed socially just trade, labour, and environmental standards to be extended to hundreds of thousands of small farmers and poor rural workers throughout the Global South. While recent assessments of the fair trade network have focused on its impact on local poverty alleviation, however, the broader political-economic and historically-rooted structures that frame it have been left largely unexamined.Addressing this omission, Gavin Fridell argues that while local level analysis is important, examining the impacts of broader structures on fair trade coffee networks, and vice versa, are of equal if not greater significance in determining its long-term developmental potential. Using fair trade groups in Mexico and Canada as case studies, Fridell examines fair trade coffee at both the global and local level, assessing it as a development project and locating it within political and development theory. In addition, Fridell provides in-depth historical analysis of fair trade coffee in the context of global trade, and compares it to a variety of post-war development projects within the coffee industry.Timely, meticulously researched, and engaging, this study challenges many commonly held assumptions about the long-term prospects and pitfalls of the fair trade network's market-driven strategy in the era of globalization.

Author Biography

Gavin Fridell is an assistant professor in the Department of Politics at Trent University.

Table of Contents

List of Tables and Figuresp. ix
Acknowledgmentsp. xi
Abbreviationsp. xv
Introduction: Fair Trade and Global Capitalismp. 3
The Fair Trade Network and Development Theoryp. 7
The Global and Local Dimensions of Fair Trade Coffeep. 17
Historical and Theoretical Origins of the Fair Trade Networkp. 22
Embedded Liberalism and the Rise of the Fair Trade Movementp. 24
Neoliberalism and the Decline of the Fair Trade Movementp. 34
The Fair Trade Network, Phase 1: Promoting Alternative Markets (1940s-1980s)p. 39
Conclusion: The Theoretical Foundations of the Fair Trade Networkp. 46
Neoliberal Globalization and the Fair Trade Networkp. 52
The Fair Trade Network, Phase 2: Reforming Conventional Markets (1988 to the present)p. 53
Expanding the Fair Trade Marketp. 63
Contemporary Perspectives on the Fair Trade Networkp. 83
Conclusion: The Fair Trade Network and Neoliberalismp. 99
Coffee and the Capitalist Marketp. 101
A Short History of Coffee and Capitalismp. 103
The Tendency Towards Monopoly in the Northp. 113
The Extended Cycles of Boom and Bust in the Coffee Marketp. 117
Class, Race, and Gender Exploitation in the Coffee Industryp. 124
Conclusion: The Historical and Structural Roots of Exploitationp. 132
Coffee and the 'Double Movement'p. 135
The International Coffee Agreement (ICA), 1963-1989p. 139
Instant Coffee and 'Forward Integration'p. 148
The Colombian 'Price Premium'p. 151
Costa Rica: Regulated Coffee Industry and Social Welfare Statep. 158
Fair Trade Coffee in Historical Perspectivep. 167
Fair Trade in Mexico: The Case of UCIRIp. 173
Historical Backgroundp. 174
Assessing UCIRI's Development Projectp. 191
Conclusion: Assessing UCIRI's Capabilities and Concessionsp. 220
Fair Trade Coffee in Canadap. 225
The History of Fair Trade Coffee in Canadap. 228
Comparing the Impact of Fair Trade Partners in the Northp. 243
The Ethical Consumer and Commodity Fetishismp. 263
Conclusion: The Future of Fair Trade in Canadap. 271
Conclusion: Fair Trade as Moral Economyp. 276
Fair Trade as Shaped Advantagep. 277
Fair Trade as Alternative Globalizationp. 279
Fair Trade as Decommodificationp. 280
Fair Trade as Moral Economyp. 283
Notesp. 293
Referencesp. 307
Indexp. 333
Table of Contents provided by Ingram. All Rights Reserved.

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