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9780062206480

Fascinate

by Hogshead, Sally
  • ISBN13:

    9780062206480

  • ISBN10:

    0062206486

  • Edition: Revised
  • Format: Hardcover
  • Copyright: 2016-04-26
  • Publisher: Harperbusiness

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

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About This Book

Fascinate: How to Make Your Brand Impossible to Resist

By Sally Hogshead

If you're looking to captivate your audience and make your brand stand out in a crowded market, "Fascinate" by Sally Hogshead is the perfect resource. This book has been a go-to guide for marketers and business professionals since its release in 2016.

Who Uses It?

Primarily, this book is used by marketers, business owners, and educators who want to understand the science of fascination and how to apply it to their branding strategies. Whether you're a seasoned professional or just starting out, "Fascinate" provides a comprehensive framework for creating irresistible brands.

History and Editions

The book has been extensively revised and updated to include the latest research on the science of fascination. Sally Hogshead, a master marketer with award-winning copywriting experience, shares original case studies and practical strategies to help you capture the attention of a distracted world. The book includes a free assessment tool called the Brand Fascination Profile, which helps you earn attention in any environment.

Author and Other Works

Sally Hogshead is a renowned expert in marketing and branding. Her work focuses on the power of fascination in attracting and retaining customers. While "Fascinate" is her most notable work in this field, she has also contributed to various other publications and courses that delve into the intricacies of marketing and branding.

Detailed Information

ISBNs and Formats

Hardcover: ISBN-13: 9780062206480

eTextbook: ISBN-13: 9780062206497 (The ebook for "Fascinate" is available right here on eCampus.com!)

eTextbook: ISBN-13: 9780062206503 (The ebook for "Fascinate" is available right here on eCampus.com!)

Loose-leaf: ISBN-13: (Not available)

Rental Options: Available through eCampus.com with various rental durations

Publication Details

Publisher: Harper Business

Publication Date: April 26, 2016

Number of Pages: 352

Language: English

Item Weight: 1.5 pounds

Dimensions: 6.9 x 1.4 x 9.2 inches

Other Editions and Formats

While there are no other editions of "Fascinate" with different ISBNs, the book remains a valuable resource for anyone looking to understand and apply the principles of fascination in their branding strategies.

Related ISBNs:

9780062206497

9780062206503

Note: The e-book ISBNs listed above are specific to the book "Fascinate" and are available on eCampus.com. Rental options are available through eCampus.com for all formats.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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